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| Holdun Family Office LLC
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| CRD # | 300709 |
| SEC # | 801-115046 |
| CIK # | |
| AUM | |
| Employees | 4 (50% Investors, 0% Brokers) |
| Fees | |
| Minimum | |
| Phone | 561-373-3309 |
| Address | 2125 Biscayne Blvd Miami, FL 33137 |
| Source | [IAPD] [Website] |
| Total AUM ($M) |
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| Fees and Compensation — Form ADV Part 2A (2/13/2025) [Brochure] |
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Fees and Compensation - Item 5
Wealth Management Services Fees
On an annualized basis, Holdun charges a wealth management fee based upon a percentage of the market value
of the assets being managed. We charge the following annualized asset management fees:
Account Value Fee Percentage
Up to $500,000 1.75%
$500,000 to $1,000,000 1.50%
$1,000,000 to $5,000,000 1.00%
$5,000,000 to $20,000,000 0.75%
$20,000,000 to $50,000,000 0.60%
Over $50,000,000 0.50%
All accounts are subject to a minimum quarterly fee of $500. However, the annual fee paid by the client will not
exceed 3% of the total account value. Wealth management fees are negotiable depending on factors such as the
amount of assets under management, range of investments, and complexity of the client’s financial
circumstances, among others. The exact fee to be paid by the client will be clearly stated in the wealth
management agreement signed by the client and the firm. We may also enter into flat fee arrangements from
time to time, typically for administrative services provided to clients or client accounts.
Wealth management fees are billed quarterly, in arrears, meaning that Holdun will invoice such fees "After" the
quarterly billing period has "Ended". By signing Holdun's Advisory Services Agreement, clients provide written
authorization to have Holdun deduct its advisory fee directly from the clients' custody account(s) that it manages
or advises.
Advisory fees are due and payable on a quarterly basis in arrears. At the end of every calendar quarter, Holdun
will either invoice the client directly for the payment or fees or fees will be deducted from the advisory account
held at the qualified custodian by implementing the following process:
• Assets Under Management. The month-end account value(s) for the three months in the quarter will be
obtained from the client's custody account(s), and the average of these values shall be calculated.
• Method of Fee Calculation. The advisory fee is calculated by multiplying one quarter of your annual fee
with the averaged month-end account value.
Please note that your custodian does not check account values or calculations. We urge our clients to carefully
review account statements for accuracy. Advisory fees for accounts opened or closed during a calendar quarter
will be prorated based on the number of days in the quarter that services were provided.
Furthermore, with respect to all clients, fees are calculated after deduction of brokerage commissions, transaction
fees, and other related costs and expenses (commonly referred to as "Other Fees and Expenses") which shall be
incurred by the client.
Our annual fee is exclusive of, and in addition to, brokerage commissions, transaction fees, and other related
costs and expenses. You are responsible for brokerage costs incurred. However, Holdun will not receive any
portion of the commissions, fees, and costs. Please see Item 12 – Brokerage Practices for further information on
brokerage and transaction costs.
Holdun reserves the right to stop work on any account that is more than 30 days overdue. In addition, Holdun
reserves the right to terminate any engagement where a client has willfully concealed or has refused to provide
pertinent information about financial or anti-money laundering situations when necessary and appropriate.
Refunds are no applicable because fees and payable in arrears.
Holdun Family Office LLC
Form ADV Part 2 Brochure
Fees are negotiable based on the amount of assets under management, complexity of client goals and objectives,
and level of services rendered. As described above, the fees are charged as described and are not based on a
share of capital gains of the funds of any advisory client.
We do not represent, warrant, or imply that the services or methods of analysis employed by us can or will predict
future results, successfully identify market tops or bottoms, or insulate you from losses due to market corrections
or declines.
IRA Rollover Considerations
As a normal extension of financial advice, we provide education or recommendations related to the rollover of an
employer-sponsored retirement plan. A plan participant leaving employment has several options. Each choice
offers advantages and disadvantages, depending on desired investment options and services, fees and expenses,
withdrawal options, required minimum distributions, tax treatment, and the investor's unique financial needs and
retirement plans. The complexity of these choices may lead an investor to seek assistance from us.
An Associated Person who recommends an investor roll over plan assets into an Individual Retirement Account
(“IRA”) may earn an asset-based fee as a result, but no compensation if assets are retained in the plan. Thus, we
have an economic incentive to encourage an investor to roll plan assets into an IRA. In most cases, fees and
expenses will increase to the investor as a result because the above-described fees will apply to assets rolled over
to an IRA and outlined ongoing services will be extended to these assets.
We are fiduciaries under the Investment Advisers Act of 1940 and when we provide investment advice to you
regarding your retirement plan account or individual retirement account, we are also fiduciaries within the
meaning of Title I of the Employee Retirement Income Security Act and/or the Internal Revenue Code, as
... |
| Account Minimums and Types of Clients — Form ADV Part 2A (2/13/2025) [Brochure] |
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Types of Clients - Item 7
We generally offer investment advisory services to individuals, pension and profit sharing plans and participants,
trusts, estates, charitable organizations, corporations, and other business entities.
Holdun generally requires a minimum of $1,000,000 in investible assets to establish an advisory relationship.
However, from time-to-time, in its sole discretion, Holdun may accept smaller accounts based on various criteria,
such as anticipated future assets, related accounts, and other factors.
Methods of Analysis, Investment Strategies and Risk of Loss - Item 8
We may use one or more of the following methods of analysis and/or investment strategies when providing
investment advice to you:
• Fundamental Analysis – involves analyzing individual companies and their industry groups, such as a
company’s financial statements, details regarding the company’s product line, the experience and
expertise of the company’s management, and the outlook for the company’s industry. The resulting data
is used to measure the true value of the company’s stock compared to the current market value. The
primary risk of fundamental analysis is that information obtained may be incorrect and the analysis may
not provide an accurate estimate of earnings, which may be the basis for a stock’s value. If securities
prices adjust rapidly to new information, utilizing fundamental analysis may not result in favorable
performance.
• Technical Analysis – technical analysis is a technique that relies on the assumption that current market
data (such as charts of price, volume, and open interest) can help predict future market trends, at least
in the short term. It assumes that market psychology influences trading and can predict when stocks will
rise or fall. Technical trading models are mathematically driven based upon historical data and trends of
domestic and foreign market trading activity, including various industry and sector trading statistics
within such markets. Technical trading models, through mathematical algorithms, attempt to identify
when markets are likely to increase or decrease and identify appropriate entry and exit points. The
primary risk of technical trading models is that historical trends and past performance cannot predict
future trends, and there is no assurance that the mathematical algorithms employed are designed
properly, updated with new data, and can accurately predict future market, industry, and sector
performance.
• Cyclical Analysis – Cyclical analysis is similar to technical analysis in that it involves the analysis of market
conditions at a macro (entire market/economy) or micro (company specific) level, rather than the overall
fundamental analysis of the health of the particular company. The primary risks with cyclical analysis are
similar to those of technical analysis.
• Quantitative Analysis - Quantitative analysis is used to analyze investment opportunities through a
mathematical screening process. We use screening criteria to perform quantitative analysis related to
key financial ratios and data such as earnings growth, Return on equity, price-earnings ratio (P/E) or
revenue growth in our investment decision-making process. Quantitative analysis ranges from the
examination of simple statistical data (e.g., revenue) to complex calculations. Securities are identified for
their investment potential and opportunity through the analysis. The key benefit of quantitative analysis
is its ability to reduce complex figures to a single piece of data that is easy to grasp, discuss, and support
decision-making and investment recommendations. However, using quantitative analysis alone with no
Holdun Family Office LLC
Form ADV Part 2 Brochure
further evaluation is often too narrow and sometimes misleading since focus is on financial data while
neglecting other details such as management experience, employee attitudes, and brand recognition.
Holdun has arrangements with third party service providers through which the firm receives general
macroeconomic analyses of economies, currencies, markets and market sectors. Such third parties may also
provide due diligence on other investment advisers which the firm may recommend to its clients, research reports
on specific securities, sample asset allocations and administrative services. Holdun uses such information and
services as a tool to perform its own research and due diligence on advisers and investment opportunities.
Holdun makes investment allocation decisions based on each client's investment objectives and risk tolerance,
among other factors. Holdun identifies, structures, monitors, invests and liquidates investments in discretionary
accounts. The design and day-to-day management of client portfolios is determined by the firm through the
assigned portfolio manager. Such third party service providers do not have access to or knowledge of information
concerning the specific investment decisions and recommendations made to the firm's clients.
Through Adviser's global strategy Adviser seeks asset preservation and capital appreciation of clients' portfolios
by customizing asset allocations and selecting investment vehicles that it believes will align clients' risk / return
expectations with long term and short term investment needs and goals. The asset class allocations forecasts and
expectations are analyzed and investments made in various financial instruments, which typically include equity,
fixed income, commodities, real estate investment trusts ("REITs") and master limited partnerships ("MLPs")
... |
| AUM Breakdown | Accounts | AUM ($M) |
|---|---|---|
| By Client Type | ||
| (a) Individuals (other than high net worth individuals) | 0 | 0.0 |
| (b) Individuals (high net worth individuals) | 15 | 17.6 |
| (c) Banking or thrift institutions | 0 | 0.0 |
| (d) Investment companies | 0 | 0.0 |
| (e) Business development companies | 0 | 0.0 |
| (f) Pooled investment vehicles | 0 | 0.0 |
| (g) Pension and profit sharing plans | 0 | 0.0 |
| (h) Charitable organizations | 0 | 0.0 |
| (i) State or municipal government entities | 0 | 0.0 |
| (j) Other investment advisers | 0 | 0.0 |
| (k) Insurance companies | 0 | 0.0 |
| (l) Sovereign wealth funds and foreign official institutions | 0 | 0.0 |
| (m) Corporations or other businesses not listed above | 16 | 55.6 |
| (n) Other | 17 | 41.4 |
| Total | 48 | 114.5 |
| By Discretionary | ||
| Discretionary | 20 | 28.6 |
| Non-Discretionary | 28 | 85.9 |
| Total | 48 | 114.5 |
| By Non-United States Persons | ||
| Non-United States Persons | 46.6 | |
| United States Persons | 67.9 | |
| Total | 48 | 114.5 |
| Firm Profile (Form ADV) | |
|---|---|
| Discretionary AUM | $0.1B |
| Serves | Institutional, Retail |
| LEI | 984500B1967798E06A94 |