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| Plus Capital Management LLC
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| CRD # | 167459 |
| SEC # | 801-128254 |
| CIK # | |
| AUM | 294.2 M (2026-03-30) |
| Employees | 9 (56% Investors, 33% Brokers) |
| Fees | |
| Minimum | |
| Phone | 310-577-6700 |
| Address | 1729 Abbot Kinney Blvd Venice, CA 90291 |
| Source | [IAPD] [Website] [Twitter] [LinkedIn] [Instagram] |
| Total AUM ($M) |
|---|
| Fees and Compensation — Form ADV Part 2A (3/30/2026) [Brochure] |
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Item 5: Fees and Compensation
Plus Capital Management, L.L.C. serves as the investment manager of each Fund. As compensation for its
advisory services, Plus Capital may receive from each Fund a management fee based on assets under management
and a performance-based carried interest (referred to herein as “carried interest”). The management fees,
depending on the Fund, range from 0.0% to 2.5% per annum. Management fees are calculated and accrued either
quarterly or upon the closing date of the Fund as set forth in the applicable Offering Documents. Management fees
are based on the value of each limited partner’s or non-managing member’s, as applicable, capital commitment,
in each case as set forth in such Fund’s Offering Documents. If a Fund is managed by Plus Capital for less than a
full fiscal quarter, a pro rata portion of the management fee will be paid out of any capital contributions made to
the Fund based on the actual number of days remaining in such partial fiscal quarter. Plus Capital has the right to
waive or reduce our management fee with respect to any investor in our Funds.
The General Partner (as defined below) of each Fund shall be paid carried interest equal to 0% to 20%, as
set forth in the applicable Offering Documents, of the net profits. Carried interest for a Fund may be subject to a
preferred return for limited partners on realized investments and net investment income distributions as set forth
in each Fund’s Offering Documents. These carried interests are allocated to the capital account of each partner
during such fiscal year and will be reallocated to the capital account of the Fund’s General Partner. Each General
Partner has the right, in its sole discretion, to periodically waive or reduce the carried interest for certain limited
partners without exercising the right for other limited partners. Please refer to each Fund’s Offering Documents
for additional detail regarding management fees and carried interest.
Except as otherwise set forth in the Fund’s Offering Documents, each Fund will pay all fees and expenses
incurred by or on behalf of such Fund in connection with the offering of interests and the organization of the Fund
and the General Partner, including, without limitation, legal, accounting, tax, marketing and other organizational
and offering expenses (“Organizational Expenses”) incurred in connection with establishing such Fund or
offering its interests to prospective investors. A Fund’s management fee liability will be reduced by certain fee
income and other income received by Plus Capital or its affiliates, as set forth in the applicable Offering
Documents.
Any expenses common to one Fund and any other Fund or Funds generally will be borne by such entities
in accordance with Plus Capital’s Expense Allocation Policy or otherwise in an equitable manner as reasonably
determined by Plus Capital. Although Plus Capital will attempt to allocate such expenses on a basis that it considers
equitable, it may not be possible to precisely determine what portion of such shared expenses are attributable to
each Fund and there can be no assurance that such expenses will in all cases be allocated proportionately.
Accordingly, some portion of services paid for by a Fund may be used in some portion for the benefit of other
Funds.
To the extent that assets are invested in a Fund that invests in another Fund managed by Plus Capital, these
assets generally will not be included in a limited partner’s capital account or committed capital, as applicable, for
purposes of calculating or charging the management fee in such other Fund.
As compensation for its non-discretionary advisory services to certain qualifying individual clients, Plus
Capital may be entitled to a percentage of net profits distributed to such clients derived from investments on which
Plus Capital has advised. |
| Account Minimums and Types of Clients — Form ADV Part 2A (3/30/2026) [Brochure] |
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Item 7: Types of Clients
Plus Capital’s Funds are typically organized as either Delaware limited partnerships or Delaware limited
liability companies. A Fund may invest in multiple portfolio investments or may be formed for the sole purpose
of investing in a single portfolio company through a special purpose vehicle. The Offering Documents of an SPV
may range in detail such as denoting the actual investment name, or a detailed description of the investment and
any relevant disclosures. Investment in any Fund is designed only for sophisticated persons who are accredited
and/or qualified investors (as required by applicable law), and those who are able to bear the total loss of their
capital contribution to the Fund.
A Fund’s limited partners or non-managing members, as applicable, include, but are not limited to,
individuals, trusts, family offices, fund of funds, investment advisers, charitable organizations and business
entities. In order to be eligible to invest in our Funds, an investor must be an “accredited investor” within the
meaning of Regulation D under the Securities Act of 1933 and/or a “qualified client” within the meaning of the
Advisers Act (as required by applicable law). Each investor in Plus Capital’s Funds is required to represent that
their investment in such Fund is being acquired for their own account, for investment, and not for resale or
distribution. Investments in Plus Capital’s Funds are suitable only for sophisticated investors for whom an
investment in our Fund does not constitute a complete investment program and who fully understand, are willing
to assume, and who have the financial resources necessary to withstand the risks involved in our Funds’ specialized
investment program and to bear the potential loss of their entire investment in those investments. The minimum
initial capital commitment in Plus Capital’s Funds ranges from $25,000 to $1,000,000, though individual
commitments of lesser amounts may be accepted at the discretion of the applicable General Partner.
Plus Capital also provides non-discretionary investment advice to individual celebrity clients on venture
capital-type investments and equity-based partnerships. Such clients must be “accredited investors” within the
meaning of Regulation D under the Securities Act of 1933 and/or “qualified clients” within the meaning of the
Advisers Act (as required by applicable law). |
| Type | Form D Funds | Date | Sold | AUM |
|---|---|---|---|---|
| VC | Plus Collective Access Fund III LP | [2026-03-30] | 57.5 M | |
| Offered $150,000,000 · Filed 2025-11-06 (D) · Exemption 506(b), 3(c), 3(c)(7) · Remaining $150,000,000 · Duration One year or less · Revenue Not Applicable | ||||
| VC | Plus Collective Access IIB LP | [2026-03-30] | 2.0 M | 2.1 M |
| Filed 2025-12-17 (D) · Exemption 506(b), 3(c), 3(c)(1) · Remaining Indefinite · Duration One year or less · Revenue Decline to Disclose | ||||
| VC | Plus Collective Access IIA LP | [2024-03-26] | 4.0 M | 8.7 M |
| Filed 2023-08-18 (D) · Exemption 506(b), 3(c), 3(c)(1) · Remaining Indefinite · Duration One year or less · Revenue Decline to Disclose | ||||
| VC | Clevr Collective LLC | [2023-03-30] | 1.1 M | 1.4 M |
| Filed 2022-07-08 (D) · Exemption 506(b), 3(c), 3(c)(1) · Remaining Indefinite · Duration One year or less · Revenue Decline to Disclose | ||||
| VC | Plus Collective Access 1F LP | [2023-03-30] | 0.8 M | 1.5 M |
| Filed 2022-04-12 (D) · Exemption 506(b), 3(c), 3(c)(1) · Remaining Indefinite · Duration One year or less · Revenue Decline to Disclose | ||||
| VC | Plus Collective Access Fund II LP | [2023-03-30] | 104.2 M | 142.7 M |
| Offered $104,195,000 · Filed 2023-12-07 (D/A) · Exemption 506(b), 3(c), 3(c)(7) · Duration One year or less · Revenue Not Applicable | ||||
| VC | 3Rdteen LLC | 2022-03-30 | 2.5 M | |
| VC | Plus Capital Delta LLC | 2022-03-30 | 0.0 M | |
| VC | Plus Collective Access 1A LP | 2022-03-30 | 4.8 M | |
| VC | Plus Collective Access 1B LP | 2022-03-30 | 0.9 M | |
| View All | ||||
| AUM Breakdown | Accounts | AUM ($M) |
|---|---|---|
| By Client Type | ||
| (a) Individuals (other than high net worth individuals) | 0 | 0.0 |
| (b) Individuals (high net worth individuals) | 0 | 0.0 |
| (c) Banking or thrift institutions | 0 | 0.0 |
| (d) Investment companies | 0 | 0.0 |
| (e) Business development companies | 0 | 0.0 |
| (f) Pooled investment vehicles | 15 | 294.2 |
| (g) Pension and profit sharing plans | 0 | 0.0 |
| (h) Charitable organizations | 0 | 0.0 |
| (i) State or municipal government entities | 0 | 0.0 |
| (j) Other investment advisers | 0 | 0.0 |
| (k) Insurance companies | 0 | 0.0 |
| (l) Sovereign wealth funds and foreign official institutions | 0 | 0.0 |
| (m) Corporations or other businesses not listed above | 0 | 0.0 |
| (n) Other | 0 | 0.0 |
| Total | 15 | 294.2 |
| By Discretionary | ||
| Discretionary | 15 | 294.2 |
| Non-Discretionary | 0 | 0.0 |
| Total | 15 | 294.2 |
| By Non-United States Persons | ||
| Non-United States Persons | 0.0 | |
| United States Persons | 294.2 | |
| Total | 15 | 294.2 |
| Form D Directors | Role | # Filings | # Firms | 2011 - 2026 |
|---|---|---|---|---|
| Adam Lilling | Executive Officer | 16 | 2 | |
| Amanda Groves | Executive Officer | 1 | 1 |
| Firm Profile (Form ADV) | |
|---|---|
| Clients | 53 (4 non-US) |
| Serves | Institutional |
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