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| Affinity Investment Advisors LLC
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| CRD # | 108278 |
| SEC # | 801-42015 |
| CIK # | 0001520601 |
| AUM | 1,159.2 M (2026-03-27) |
| Employees | 6 (67% Investors, 0% Brokers) |
| Fees | |
| Minimum | |
| Phone | 949-660-6373 |
| Address | 5140 Birch Street Newport Beach, CA 92660 |
| Source | [IAPD] [EDGAR] [Website] [LinkedIn] |
| Total AUM ($M) |
|---|
| Fees and Compensation — Form ADV Part 2A (3/27/2026) [Brochure] |
|---|
Fees and Compensation
Description
Compensation is based upon a percentage of assets under management with the fee delineated
within the respective Investment Management Agreement. The fee schedule is as follows:
Large and Mid-Cap Equity Portfolios
0.65% First $5,000,000
0.60% Next $5,000,000
0.50% Next $40,000,000
0.45% Next $50,000,000
0.40% Excess over $100,000,000
Small Cap Equity Portfolios
0.75% First $5,000,000
0.70% Next $20,000,000
0.60% Next $25,000,000
0.55% Next $50,000,000
0.40% Excess over $100,000,000
Balanced Portfolios
0.75% First $5,000,000
0.50% Next $10,000,000
0.40% Excess over $15,000,000
International and Global Equity Portfolios
0.75% First $5,000,000
0.70% Next $20,000,000
0.60% Next $25,000,000
0.55% Next $50,000,000
0.40% Excess over $100,000,000
OCIO Portfolios/Relationships
Fees are negotiable depending on asset size and scope of services. These can
be a flat fee or an asset-based fee, or a blend of both.
Model Portfolios
Fees for these services will be based on assets under management, with the fee negotiated and
delineated within the respective Investment Management Agreement.
Sub-Advisory Relationships
Affinity has relationships with third-party advisors to provide investment management services
and may select certain third-party advisors to actively manage a portion of its clients’ assets.
Client will pay two separate management fees, one to Affinity for the portion Affinity is managing
and another fee to the third-party advisor for the portion they are managing. Fees are negotiable
with each adviser, and can be a flat fee or an asset-based fee, or a blend of both.
Fee Billing
Affinity’s fees are payable quarterly in either advance or arrears, as specified within the
Investment Management Agreement. Fees can be billed directly to the client or debited from the
client’s custodial account as requested by the client. Either party may terminate the Investment
Management Agreement at the end of a particular month by giving thirty (30) days advance written
notice to the other party. Notwithstanding the foregoing, the Client may terminate the authority of
Affinity to manage the account at any time, such termination to be effective as of the effective
date of notice to Affinity, but Affinity shall be entitled to the fees payable hereunder for thirty (30)
days thereafter. And fees paid beyond the (30) days will be refunded on a pro-rated basis.
Other Fees
Clients may incur fees in addition to the management fees paid to Affinity. This can include
brokerage commissions and other custodian, platform, and service fees. Please refer to the
section entitled Brokerage Practices for more information on Affinity’s selection of brokers.
Affinity may invest client assets in the ETF managed by Affinity if such investments are consistent
with the investment objectives and policies of the client accounts involved. If Affinity makes such
an investment on behalf of its clients, those clients will be responsible, indirectly as investors in
the ETF, for a portion of the operating expenses and investment advisory fees. Affinity does not
charge an additional management fee on the portion of a client’s account invested in the Affinity
World Leaders Equity ETF, for which Affinity serves as the sub-advisor. Affinity pays a fee to
feature the WLDR ETF on various investment platforms; this fee is not passed along to the end
client.
Performance-Based Fees & Side-by-Side
Management
Sharing of Capital Gains or Capital Appreciation
The Firm does not currently receive performance-based fees. |
| Account Minimums and Types of Clients — Form ADV Part 2A (3/27/2026) [Brochure] |
|---|
Types of Clients Description The Firm’s clients include Individuals, High Net-Worth Individuals, Pension and Profit-Sharing Plans, Trusts, Estates, Charitable organizations, Corporations, State and Municipalities and Investment Companies. Account Minimums The Firm’s recommended account minimum for individuals is $250,000, which may be lowered on a case-by-case basis. Wrap sponsors advised by the firm may set lower minimums. For institutional clients, the account minimum is $5,000,000 though may be lowered on a case-by- case basis. Methods of Analysis, Investment Strategies, and Risk of Loss Investment Strategies The Firm’s investment strategy employs a quantitative approach to initial portfolio construction coupled with qualitative analysis to ensure data quality and to leverage the portfolio manager’s experience. The proprietary model utilizes a number of fundamental factors, i.e., dividend payouts, earnings, and price movements in evaluating securities for inclusion in the portfolio. The strategy has a long only orientation which will include both long- and short-term purchases. We currently offer the following strategies: • Large Cap Core • Large Cap Value • Large Cap Growth • Small Cap Core • Small Cap Value • Mid Cap • Mega Cap • SMID • International • Global Risk of Loss Although Affinity makes every effort to preserve each client’s capital and achieve real growth of wealth, investing in the stock markets involves risk of loss that each client should be prepared to bear. The portfolios consist of small, mid, and large capitalization stocks (equities) which by their nature carry a risk of loss. Risks of stock investing Stocks generally fluctuate in value and may decline significantly over short time periods. The value of a stock in which a portfolio invests may decline due to general weakness in the stock market or because of factors that affect a company or a particular industry. Investments in small- sized companies pose greater risks than those typically associated with larger, more established companies such as increased volatility of earnings and prospects, higher failure rates, and limited markets, product lines or financial resources. |
| Sector | Form 13F Holdings | Value ($M) | |
|---|---|---|---|
| Apple Inc | 5.7 | ||
| Micron Technology Inc | 5.7 | ||
| Alphabet Inc | 4.2 | ||
| J P Morgan Chase & Co | 4.2 | ||
| Jabil Circuit Inc | 4.0 | ||
| Microsoft Corp | 3.5 | ||
| Seagate Technology PLC | 3.5 | ||
| Coach Inc | 3.3 | ||
| Valero Energy Corp/Tx | 3.0 | ||
| Bank of America Corp /DE/ | 2.9 | ||
| View All | |||
| Holdings by Sector ($M) |
|---|
| Type | Form D Funds | Date | Sold | AUM |
|---|---|---|---|---|
| Other | Affinity International Fund LP | [2015-03-31] | 0.5 M | 0.5 M |
| Filed 2015-01-27 (D) · Exemption 506(b), 3(c), 3(c)(1) · Remaining Indefinite · Duration More than one year · Net Assets Decline to Disclose | ||||
| AUM Breakdown | Accounts | AUM ($M) |
|---|---|---|
| By Client Type | ||
| (a) Individuals (other than high net worth individuals) | 42 | 18.0 |
| (b) Individuals (high net worth individuals) | 9 | 19.4 |
| (c) Banking or thrift institutions | 0 | 0.0 |
| (d) Investment companies | 1 | 51.2 |
| (e) Business development companies | 0 | 0.0 |
| (f) Pooled investment vehicles | 0 | 0.0 |
| (g) Pension and profit sharing plans | 6 | 35.3 |
| (h) Charitable organizations | 5 | 23.3 |
| (i) State or municipal government entities | 1 | 31.7 |
| (j) Other investment advisers | 1 | 978.7 |
| (k) Insurance companies | 0 | 0.0 |
| (l) Sovereign wealth funds and foreign official institutions | 0 | 0.0 |
| (m) Corporations or other businesses not listed above | 4 | 1.6 |
| (n) Other | 0 | 0.0 |
| Total | 69 | 1,159.2 |
| By Discretionary | ||
| Discretionary | 68 | 1,156.2 |
| Non-Discretionary | 1 | 3.0 |
| Total | 69 | 1,159.2 |
| By Non-United States Persons | ||
| Non-United States Persons | 0.0 | |
| United States Persons | 1,159.2 | |
| Total | 69 | 1,159.2 |
| Form D Directors | Role | # Filings | # Firms | 2011 - 2026 |
|---|---|---|---|---|
| Jeffrey Randolph | Executive Officer | 4 | 2 | |
| Affinity Investment Advisors | Promoter | 1 | 1 | |
| Gregory Lai | Executive Officer | 1 | 1 |
| EDGAR Form | CIK | 2011 - 2026 |
|---|---|---|
| 13F-HR | [0001520601] |
| Firm Profile (Form ADV) | |
|---|---|
| Discretionary AUM | $0.7B |
| Clients | 4 |
| Serves | Institutional, Retail |
| Fund Types | Hedge Fund |
| LEI | 54930091S3HLMLL2VG47 |
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|---|---|---|
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|
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|
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|
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|
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