Hardy Reed LLC

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Hardy Reed LLC
CRD #141024
SEC #801-66976
CIK #0001761871
AUM 2,890.7 M (2026-04-06)
Employees 18 (67% Investors, 0% Brokers)
Fees
Minimum
Phone662-823-4722
Address101 S Front Street
Tupelo, MS 38804
Source [IAPD] [EDGAR] [Website] [LinkedIn] [Facebook]
Total AUM ($B)
3.02.41.81.20.60.02006201320202027
Fees and Compensation — Form ADV Part 2A (3/24/2026) [Brochure]
ITEM 5 - FEES AND COMPENSATION

 Investment Advisory Services
 Prior to engaging Hardy Reed to provide any investment advisory services, the client will be required to enter into
 one or more written agreements with Hardy Reed setting forth the terms and conditions under which Hardy Reed
 shall render its services. For individually managed client accounts for individuals, the maximum annual fee charged
 for this service will not exceed 1.5%. Clients will be billed based on a flat fee or a tiered structure, as agreed upon
 with each client and set forth in each client’s executed agreement. For those accounts subject to a tiered structure,
 Hardy Reed’s practice is to include all related client accounts, specifically the accounts of direct family members,
 for purposes of determining a client’s market value of assets.

 For Institutional clients, including retirement plans and nonprofits, fees are individually negotiated based on the
 scope of services, as outlined below.

 Hardy Reed’s annual fee is prorated and charged quarterly in advance, based on the market value of the assets
 on the last day of the previous quarter. Hardy Reed reserves the right to negotiate or waive fees for various
 reasons.

 Financial Planning Services
 Prior to engaging Hardy Reed to provide financial planning services, the client will be required to enter into one
 or more written agreements with Hardy Reed setting forth the terms and conditions under which Hardy Reed
 shall render its services. If engaged, Hardy Reed generally charges a flat or fixed fee based on the scope of
 services.

 Generally, Hardy Reed requires one-half of the financial planning fee (estimated hourly or fixed) payable upon
 entering the written agreement. The balance is generally due upon delivery of the financial plan or completion of
 the agreed-upon services. Either party may terminate the agreement by written notice to the other. In the event
 the client terminates Hardy Reed’s financial planning services, the balance of Hardy Reed’s unearned fees (if any)
 shall be refunded to the client. If termination occurs within five business days of entering into an agreement for
 such services, the client shall be entitled to a full refund. Hardy Reed’s financial planning fees are negotiable but
 will typically not exceed a $10,000 fixed fee or a $250 hourly fee, depending on the level and scope of the services
 and the professional rendering the financial planning services. Fee paying arrangements will be determined on a
 case-by-case basis and will be detailed in the signed Financial Planning Agreement.

 The financial planning analysis performed by Hardy Reed can and does include recommendations for investment
 advisory services that Hardy Reed provides. A consulting or financial planning client is not required to
 engage Hardy Reed for investment advisory services recommended during the consulting and financial planning
 analysis.

                                662.823.4722

A CEFEX® CERTIFIED FIRM

Fees for Held Away Assets
Investment management fees are charged quarterly in advance, based on the market value of the assets on the
last day of the previous quarter, prorated account during the initial period, as outlined above. The exception for
this is directly-managed held-away accounts, such as 401(k)’s. As it is impossible to directly debit the fees from
these accounts, those fees will be assigned to the client’s taxable accounts on a pro-rata basis. If the client does
not have a taxable account, those fees will be billed directly to the client. The payment, method, and amount
are set forth in a mutually agreed upon agreement executed by Hardy Reed and the client.

 Fiduciary Services
 Prior to engaging Hardy Reed to provide fiduciary services – which may include any or all of the following: fiduciary
 training, fiduciary assessment, preparation for CEFEX certification and ongoing fiduciary consulting – the client
 will be required to enter into one or more written agreements with Hardy Reed setting forth the terms and
 conditions under which Hardy Reed shall render its services. If engaged, Hardy Reed generally charges a flat or
 fixed fee based on the scope of services.

 Generally, Hardy Reed requires one-half of the fiduciary services fee (estimated hourly or fixed) payable upon
 entering the written agreement. The balance is generally due upon completion of the agreed-upon services.
 Either party may terminate the agreement by written notice to the other. In the event the client terminates Hardy
 Reed’s fiduciary services, the balance of Hardy Reed’s unearned fees (if any) shall be refunded to the client. If
 termination occurs within five business days of entering into an agreement for such services, the client shall be
 entitled to a full refund. Hardy Reed’s fiduciary services fees are negotiable but will typically not exceed a $50,000
 fixed fee or a $250 hourly fee, depending on the level and scope of the services and the professional rendering
 the fiduciary services.

 The fiduciary services performed by Hardy Reed may include an assessment of the client’s current investment
 advisory/management services. Hardy Reed may provide similar investment management services which may be
 a material conflict of interest. A fiduciary services client is not required to engage Hardy Reed for investment
 advisory services

 Pension Advisory and Consulting Services
 Prior to engaging Hardy Reed to provide pension advisory and consulting services a client will be required to enter
 into one or more written agreements with Hardy Reed setting forth the terms and conditions under which Hardy
 Reed shall render its services. These services may include one or more of the following: ERISA section 3(38)
 investment management, plan governance consulting, ERISA consulting, fiduciary consulting, and or investment
 selection and monitoring services. If engaged, Hardy Reed generally charges a flat or fixed rate fee based on the
...
Account Minimums and Types of Clients — Form ADV Part 2A (3/24/2026) [Brochure]
ITEM 7 – TYPES OF CLIENTS

 Hardy Reed provides financial planning, wealth management and investment advisory services to individuals and
 high-net-worth individuals, trusts and estates. Hardy Reed also provides fiduciary consulting, pension consulting
 and investment advisory/management services to pension and profit-sharing plans, and it provides fiduciary
 services and investment management services to charitable organizations, corporations and business entities.
Sector Form 13F Holdings Value ($M)
J P Morgan Chase & Co 117.8
Apple Inc 34.2
Alphabet Inc 16.3
Microsoft Corp 10.3
Nvidia Corp 9.4
Amazon Com Inc 8.3
Huntington Bancshares Inc/MD 8.1
Alphabet Inc 7.6
 
 
 
Holdings by Sector ($M)
1500120090060030002017202020232027
AUM Breakdown Accounts AUM ($B)
By Client Type
(a) Individuals (other than high net worth individuals) 148 0.1
(b) Individuals (high net worth individuals) 203 1.6
(c) Banking or thrift institutions 0 0.0
(d) Investment companies 0 0.0
(e) Business development companies 0 0.0
(f) Pooled investment vehicles 0 0.0
(g) Pension and profit sharing plans 26 0.9
(h) Charitable organizations 15 0.3
(i) State or municipal government entities 0 0.0
(j) Other investment advisers 0 0.0
(k) Insurance companies 0 0.0
(l) Sovereign wealth funds and foreign official institutions 0 0.0
(m) Corporations or other businesses not listed above 3 0.0
(n) Other 0 0.0
Total 997 2.9
By Discretionary
Discretionary 983 2.9
Non-Discretionary 14 0.0
Total 997 2.9
By Non-United States Persons
Non-United States Persons 0.0
United States Persons 2.9
Total 997 2.9
EDGAR Form CIK 2011 - 2026
13F-HR [0001761871]
Firm Profile (Form ADV)
Discretionary AUM$0.3B
Clients11
ServesInstitutional, Retail
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