iTrust Asset Management LLC

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iTrust Asset Management LLC
CRD #164193
SEC #801-115048
CIK #
AUM 211.9 M (2026-03-03)
Employees 4 (75% Investors, 75% Brokers)
Fees
Minimum
Phone859-425-1222
Address3320 Tates Creek Road
Lexington, KY 40502
Source [IAPD] [Website]
Total AUM ($M)
2502001501005002010201520212027
Fees and Compensation — Form ADV Part 2A (3/3/2026) [Brochure]
Item 5: Fees & Compensation

    How We Are Compensated for Our Advisory Services

    Asset Management

    The maximum annual advisory fee to be charged for our Asset Management service will not exceed
    3.0%. The fee to be assessed in each account will be detailed in the Client’s LPL Account Application
    or LPL Tiered Fee Authorization form.

    Our firm’s fees are billed on a pro-rata annualized basis quarterly in advance based on the value of
    your account on the last day of the previous quarter. Fees will be deducted from your managed
    account. We do not offer direct billing as an option for either of these services. Fees will be adjusted
    for deposits and withdrawals made during the quarter. If accounts are opened during the quarter the
    pro-rated advisory fees will be deducted during the next regularly scheduled billing cycle. As part of
    this process, clients are made aware of the following:

         a) LPL Financial, as your custodian, sends statements at least quarterly to you showing all
            disbursements for your account, including the amount of the advisory fees paid to us.
         b) You provide authorization permitting LPL Financial to deduct these fees.

    1 Please note that our method for computing the amount of “client assets we manage” can be different from the method for computing
    “assets under management” required for Item 5.F in Part 1A of Form ADV. However, we have chosen to follow the method outlined for
    Item 5.F in Part 1A of Form ADV. If we decide to use a different method at a later date to compute “client assets we manage,” we must keep
    documentation describing the method we use and inform you of the change. The amount of assets we manage may be disclosed by rounding
    to the nearest $100,000. Our “as of” date must not be more than three months before the date we last updated our Brochure in response
    to Item 4.E of Form ADV Part 2A.

ADV Part 2A – Firm Brochure                                        Page 6                                           iTrust Asset Management, LLC

         c) LPL Financial calculates the advisory fees for all flat fee and tiered advisory account fee
            schedules and deducts them from your account.

    Financial Planning & Consulting:

    We charge on an hourly or flat fee basis for financial planning and consulting services. The total
    estimated fee, as well as the ultimate fee that we charge you, is based on the scope and complexity of
    our engagement with you. We will charge a maximum of $250 per hour. Flat fees generally range
    from $2,500 and up.

    We require a retainer of fifty percent (50%) of the ultimate financial planning or consulting fee with
    the remainder of the fee directly billed to you and due to us within thirty (30) days of your financial
    plan being delivered or consultation rendered to you. In all cases, we will not require a retainer
    exceeding $500 when services cannot be rendered within 6 (six) months.

    Pension Consulting:

                      Assets Under Management         Annual Percentage of Assets Charge
                           $0 to $499,999.99                        1.5%
                       $500,000 to $999,999.99                      1.3%
                      $1,000,000 to $1,999,999.99                   1.1%
                      $2,000,000 to 4,999,999.99                    1.0%
                          $5,000,000 and over                     Negotiable

    *Our firm’s fees are billed on a pro-rata annualized basis quarterly in advance based on the value of
    your account on the last day of the previous quarter.
    Alternatively, we may offer hourly or flat fees. The ultimate fee that we charge you is based on the
    scope and complexity of our engagement with you. We will charge a maximum of $400 per hour. Our
    flat fees generally range from $1,000 to $50,000.

    The fee-paying arrangements for pension consulting service will be determined on a case-by-case
    basis and will be detailed in the signed Pension Consulting Agreement. The client will be invoiced
    directly for the fees.

    Fees for LPL Advisory Programs:

    The account fee charged to the client for each LPL advisory program is negotiable, subject to the
    following maximum account fees:

                                       LPL Program                     Annual %
                                    Manager Access Select               3.00%

    Account fees are payable quarterly in advance. LPL serves as program sponsor, investment advisor
    and broker-dealer for the LPL advisory programs. CWP and LPL may share in the account fee and
    other fees associated with program accounts. Associated persons of Advisor may also be registered
    representatives of LPL.

ADV Part 2A – Firm Brochure                         Page 7                              iTrust Asset Management, LLC

    Other Types of Fees & Expenses

    Non-Wrap fee Clients will incur transaction charges for trades executed in their accounts. These
    transaction fees are separate from our fees and will be disclosed by the firm that the trades are
    executed through. Also, clients will pay the following separately incurred expenses, which we do not
    receive any part of: charges imposed directly by a mutual fund, index fund, or exchange traded fund
    which shall be disclosed in the fund’s prospectus (i.e., fund management fees and other fund
    expenses).

    Wrap fee clients will receive our Form ADV, Part 2A, Appendix 1 (the “Wrap Fee Program Brochure”).
    Wrap fee clients will not incur transaction costs for trades. More information about this is disclosed
    in our separate Wrap Fee Program Brochure.

    Termination & Refunds

    We charge our advisory fees quarterly in advance. In the event that you wish to terminate our
    services, we will refund the unearned portion of our advisory fee to you. You need to contact us in
...
Account Minimums and Types of Clients — Form ADV Part 2A (3/3/2026) [Brochure]
Item 7: Types of Clients & Account Requirements

    We have the following types of clients:
       • Individuals and High Net Worth Individuals
       • Pension and Profit Sharing Plans
       • Corporations, limited liability companies and/or other business types
       • State or Municipal Government Entities

ADV Part 2A – Firm Brochure                       Page 8                               iTrust Asset Management, LLC

    Our requirements for opening and maintaining accounts or otherwise engaging us:

         •    We require a minimum account balance of $50,000 for our Asset Management services.
              Generally, this minimum account balance requirement is not negotiable and would be
              required throughout the course of the client’s relationship with our firm.
AUM Breakdown Accounts AUM ($M)
By Client Type
(a) Individuals (other than high net worth individuals) 407 79.0
(b) Individuals (high net worth individuals) 50 107.5
(c) Banking or thrift institutions 0 0.0
(d) Investment companies 0 0.0
(e) Business development companies 0 0.0
(f) Pooled investment vehicles 0 0.0
(g) Pension and profit sharing plans 5 23.6
(h) Charitable organizations 1 1.8
(i) State or municipal government entities 0 0.0
(j) Other investment advisers 0 0.0
(k) Insurance companies 0 0.0
(l) Sovereign wealth funds and foreign official institutions 0 0.0
(m) Corporations or other businesses not listed above 0 0.0
(n) Other 0 0.0
Total 462 211.9
By Discretionary
Discretionary 457 188.4
Non-Discretionary 5 23.6
Total 462 211.9
By Non-United States Persons
Non-United States Persons 0.0
United States Persons 211.9
Total 462 211.9
Firm Profile (Form ADV)
ServesInstitutional, Retail
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