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| Profocus Incorporated
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| CRD # | 113954 |
| SEC # | 801-124789 |
| CIK # | |
| AUM | 156.5 M (2026-03-23) |
| Employees | 7 (29% Investors, 14% Brokers) |
| Fees | |
| Minimum | |
| Phone | 480-598-9960 |
| Address | 5010 East Warner Road Phoenix, AZ 85044-3374 |
| Source | [IAPD] [Website] |
| Total AUM ($M) |
|---|
| Fees and Compensation — Form ADV Part 2A (7/1/2026) [Brochure] |
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Item 5 Fees and Compensation Asset Management Fees Pursuant to an Investment Advisory contract signed by each client, the client will pay ProFocus an annual management fee, payable quarterly in arrears, based on the value of portfolio assets of the account on the last business day of the preceding quarter. The management fee may be adjusted to account for significant contributions or withdrawals made to the account during the quarter. New account fees will be prorated from the inception of the account to the end of the first quarter. Management fees range from 2.0% per annum to 0.5% per annum depending on the type and complexity of the investment management strategy employed as well as the size of the account or overall client relationship. For trusts other than living trusts the minimum fee is 2.0% per annum. For clients with assets managed by ProFocus greater than $250,000, financial planning with up to two meetings per year is included in the asset management fee. If the client meets with the Advisor more than two times per year, the Advisor will invoice the client at the hourly rate described below. For clients with $250,000 or less being managed by ProFocus, any financial planning services will be invoiced at the Advisor’s hourly rate described below, in addition to the asset management fee, which will be charged at the negotiated rate. The minimum fee for asset management is $175/quarter. These fees may be negotiated by ProFocus at its sole discretion. Asset management fees will be directly deducted from the client account on a quarterly basis by the Custodian. The client will give written authorization permitting the Advisor to be paid directly from their account held by the custodian. The custodian will send a statement at least quarterly to the client and the Advisor will also send an invoice to the client outlining the fee calculation and the amount withdrawn from the client account. Hourly Fee Some clients will contract to have investment advisory advice, financial planning advice, and business management services provided based on an hourly fee. The Advisors hourly fee will be billed at a rate of $325 per hour, and may be negotiated in advance. Hourly fee-based clients are billed on a quarterly basis and upon completion of work performed. For each of the Advisor's services described above, the Client may terminate these services within five business days of the effective date of an Agreement signed with the Advisor without any payment of the Advisor's fee. ProFocus Incorporated Page 5 At no time will ProFocus accept or maintain custody of a client’s funds or securities except for authorized fee deduction. Client is responsible for all custodial and securities execution fees charged by the custodian and executing broker-dealer. The Advisor’s fee is separate and distinct from the custodian and execution fees. Neither ProFocus nor its supervised persons accept compensation for the sale of securities or other investment products, including asset-based sales charges or service fees from the sale of mutual funds. |
| Account Minimums and Types of Clients — Form ADV Part 2A (7/1/2026) [Brochure] |
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Item 7 Types of Clients The Advisor will offer its services to individuals, pension and profit sharing plans, corporations and other business entities. The Advisor’s cumulative minimum account requirement for opening and maintaining an account is $250,000, and the minimum asset management fee is $175/quarter. However, the Advisor may, at its sole discretion, accept accounts with a lower value. For accounts paying the minimum annual asset management fee, the fee will not exceed 2% per annum of assets under management. |
| AUM Breakdown | Accounts | AUM ($M) |
|---|---|---|
| By Client Type | ||
| (a) Individuals (other than high net worth individuals) | 93 | 34.9 |
| (b) Individuals (high net worth individuals) | 46 | 120.5 |
| (c) Banking or thrift institutions | 0 | 0.0 |
| (d) Investment companies | 0 | 0.0 |
| (e) Business development companies | 0 | 0.0 |
| (f) Pooled investment vehicles | 0 | 0.0 |
| (g) Pension and profit sharing plans | 0 | 0.0 |
| (h) Charitable organizations | 0 | 0.0 |
| (i) State or municipal government entities | 0 | 0.0 |
| (j) Other investment advisers | 0 | 0.0 |
| (k) Insurance companies | 0 | 0.0 |
| (l) Sovereign wealth funds and foreign official institutions | 0 | 0.0 |
| (m) Corporations or other businesses not listed above | 13 | 1.1 |
| (n) Other | 0 | 0.0 |
| Total | 529 | 156.5 |
| By Discretionary | ||
| Discretionary | 529 | 156.5 |
| Non-Discretionary | 0 | 0.0 |
| Total | 529 | 156.5 |
| By Non-United States Persons | ||
| Non-United States Persons | 0.0 | |
| United States Persons | 156.5 | |
| Total | 529 | 156.5 |
| Firm Profile (Form ADV) | |
|---|---|
| Discretionary AUM | $0.0B |
| Serves | Retail |
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|---|---|---|
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✚
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|
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|
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|
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