Superior Planning LLC

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Assets, Funds, Holdings

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Superior Planning LLC
CRD #130711
SEC #801-131301
CIK #
AUM $192.1 M (2025-05-30)
Employees 12 (58% Investors, 42% Brokers)
Phone858-546-1046
Address10085 Carroll Canyon Road
San Diego, CA 92131
Source [IAPD] [Website] [LinkedIn]
Total AUM ($M)
200160120804002011201620212026
AUM Breakdown Accounts AUM ($M)
By Client Type
(a) Individuals (other than high net worth individuals) 124 81.0
(b) Individuals (high net worth individuals) 205 108.8
(c) Banking or thrift institutions 0 0.0
(d) Investment companies 0 0.0
(e) Business development companies 0 0.0
(f) Pooled investment vehicles 0 0.0
(g) Pension and profit sharing plans 4 1.9
(h) Charitable organizations 0 0.0
(i) State or municipal government entities 0 0.0
(j) Other investment advisers 0 0.0
(k) Insurance companies 0 0.0
(l) Sovereign wealth funds and foreign official institutions 0 0.0
(m) Corporations or other businesses not listed above 1 0.3
(n) Other 1 0.0
Total 810 192.1
By Discretionary
Discretionary 218 58.6
Non-Discretionary 592 133.5
Total 810 192.1
By Non-United States Persons
Non-United States Persons 0.0
United States Persons 192.1
Total 810 192.1
Comparable Firms State AUM ($B)
Ares Financial Consulting LLC
CA 0.2
Newport Wealth Advisors Inc
CA 0.2
Sand Creek Capital LLC
ID 0.2
New Century Financial Group LLC
NJ 0.2
Clemson-Eps Advisors LLC
SC 0.2
Legacy Solutions LLC
PA 0.2
The Wealth Conservancy Inc
CO 0.2
Bayntree Wealth Advisors LLC
AZ 0.2
Strategic Financial Planning Inc
TX 0.2
MPWA Inc
CA 0.2
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