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| Upstart Wealth Management LLC
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| CRD # | 173728 |
| SEC # | 801-121693 |
| CIK # | 0001902383 |
| AUM | 385.9 M (2026-05-28) |
| Employees | 4 (100% Investors, 0% Brokers) |
| Fees | |
| Minimum | |
| Phone | 415-549-0646 |
| Address | |
| Source | [IAPD] [EDGAR] [Website] [LinkedIn] |
| Total AUM ($M) |
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| Fees and Compensation — Form ADV Part 2A (5/6/2026) [Brochure] |
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Item 5: Fees and Compensation
A. In consideration of our financial planning and tax preparation/filing services, we charge a flat
annual advisory fee of $7,600 (billed monthly in advance) for so long as a client maintains less
than $2.5 million in assets under our management (the “Minimum Annual Fee”). For so long as a
client maintains $2.5 million or more in assets under our management, the Minimum Annual Fee
shall be $4,000 (billed monthly in advance).
In addition, and in consideration for our investment management services, a client will pay us a
blended quarterly investment advisory fee based on the following schedule:
Client Assets Under Management Annual Fee Percentage
(paid quarterly)
$0 - $750,000 0.00%
$750,001 - $2,500,000 0.80%
$2,500,001 - $10,000,000 0.75%
$10,000,001 - $20,000,000 0.55%
Above $20,000,000 0.45%
The asset-based fees described above are negotiable and paid at the end of each calendar
quarter. Initial fees are prorated based on the number of days in the quarter during which a
client’s assets have been designated to be under our management. Upon termination of an
advisory relationship with a client, fees are prorated through the date of termination. The
asset-based fees are “blended” such that the percentage rates are applied to each corresponding
range of assets, resulting in a combined weighted fee. For example, a client that has designated
$2,600,000 to be under our management would pay a Minimum Annual Fee of $4,000 plus an
annual asset-based fee of 0.00% as applied to the first $750,000 under management, 0.80% as
applied to the next $1,750,000 under management, and 0.75% as applied to the remaining
$100,000 under management.
Certain clients have been grandfathered into legacy fee schedules that are not equivalent to the
standard asset-based fee schedule and Minimum Annual Fee listed above, and therefore may
pay more or less for investment management, financial planning, and/or tax preparation/filing
services. Clients should consult their specific client agreement for the fee schedule applicable to
their household. In addition, Upstart reserves the right to negotiate its fees on a client-by-client
basis in its sole and absolute discretion.
Independent Manager Fees
Upstart is responsible for the investment management fees charged by the Independent
Manager. In other words, clients’ overall fees as noted above include Upstart’s advisory fees as
well as fees charged by the Independent Manager, as applicable. Clients are not separately
responsible for paying any fees to the Independent Manager.
Financial Planning Fees
For clients that do not wish to engage us to provide ongoing investment management services,
we offer financial planning services on a standalone fixed fee basis. In special circumstances, it
may be offered on an hourly basis at $350 per hour, subject to negotiation with a client and
depending on the nature of the specified services. Fees are negotiable, and each client’s specific
fee schedule is included as part of the investment advisory agreement signed by the client. Fixed
fees will be determined on a case by case basis with the fee being based on the complexity of the
client’s financial situation and the scope of financial planning services to be rendered. The fixed
fee generally ranges between $2,500 and $15,000, but may be more or less depending on a
Date of Brochure: May 6, 2026
particular client’s needs. Financial planning fees are negotiable. The fee is due at the beginning
of the financial planning process; however, Upstart will not bill an amount above $1,200, six (6)
months or more in advance.
Tax Preparation & Filing Fees
If Upstart is separately engaged to prepare and file a client’s federal and/or state tax returns, we
charge a flat fee typically ranging between $300 and $3,500 depending on the nature and
complexity of a client’s tax situation. Tax preparation and filing fees are paid in arrears upon
completion of the client’s federal and/or state tax returns.
B. Our asset-based fees are payable quarterly at the end of each calendar quarter based on the
average daily balance of assets under management within the established household during the
prior calendar quarter. The gross market value of clients’ accounts (inclusive of securities, cash,
private fund assets, and margin debit balances) is included for purposes of calculating
asset-based advisory fees. Fees are directly debited from client accounts, or the client may
choose to pay by check or independent third-party payment processor. Accounts initiated or
terminated during a calendar quarter will be charged a prorated fee based on the amount of time
remaining in the applicable billing period. An account may be terminated with written notice. No
prorated refund of asset-based fees will be needed upon termination since fees are paid in
arrears; however, any earned but unpaid fees will be due to Upstart upon termination. Any
unearned portion of the Minimum Annual Fee paid in advance shall be refunded to the client upon
termination with written notice.
C. In addition to the fees charged by Upstart, clients will incur brokerage and other transaction costs.
... |
| Account Minimums and Types of Clients — Form ADV Part 2A (5/6/2026) [Brochure] |
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Item 7: Types of Clients
Upstart generally provides its services to individuals and high-net-worth individuals. There is no minimum
account value required to open an account with Upstart, but please note that a Minimum Annual Fee will
apply as described in Item 5, above.
Date of Brochure: May 6, 2026 |
| Sector | Form 13F Holdings | Value ($M) | |
|---|---|---|---|
| Coinbase Global Inc | 35.0 | ||
| Apple Inc | 19.3 | ||
| Nvidia Corp | 18.5 | ||
| Microsoft Corp | 11.6 | ||
| Alphabet Inc | 10.7 | ||
| Palantir Technologies Inc | 10.7 | ||
| Celestica Inc | 9.5 | ||
| Taiwan Semiconductor Manufacturing Co Ltd | 9.3 | ||
| Trebia Acquisition Corp | 8.3 | ||
| Facebook Inc | 7.8 | ||
| View All | |||
| Holdings by Sector ($M) |
|---|
| AUM Breakdown | Accounts | AUM ($M) |
|---|---|---|
| By Client Type | ||
| (a) Individuals (other than high net worth individuals) | 30 | 17.9 |
| (b) Individuals (high net worth individuals) | 61 | 366.0 |
| (c) Banking or thrift institutions | 0 | 0.0 |
| (d) Investment companies | 0 | 0.0 |
| (e) Business development companies | 0 | 0.0 |
| (f) Pooled investment vehicles | 0 | 0.0 |
| (g) Pension and profit sharing plans | 0 | 0.0 |
| (h) Charitable organizations | 0 | 2.0 |
| (i) State or municipal government entities | 0 | 0.0 |
| (j) Other investment advisers | 0 | 0.0 |
| (k) Insurance companies | 0 | 0.0 |
| (l) Sovereign wealth funds and foreign official institutions | 0 | 0.0 |
| (m) Corporations or other businesses not listed above | 0 | 0.0 |
| (n) Other | 0 | 0.0 |
| Total | 207 | 385.9 |
| By Discretionary | ||
| Discretionary | 207 | 385.9 |
| Non-Discretionary | 0 | 0.0 |
| Total | 207 | 385.9 |
| By Non-United States Persons | ||
| Non-United States Persons | 2.6 | |
| United States Persons | 383.3 | |
| Total | 207 | 385.9 |
| EDGAR Form | CIK | 2011 - 2026 |
|---|---|---|
| 13F-NT | [0001902383] |
| Firm Profile (Form ADV) | |
|---|---|
| Discretionary AUM | $0.1B |
| Clients | 6 (1 non-US) |
| Serves | Institutional, Retail |
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|---|---|---|
|
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✚
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