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| Affinity Capital Advisors LLC
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| CRD # | 166226 |
| SEC # | 801-81133 |
| CIK # | 0001810023 |
| AUM | 851.3 M (2026-03-23) |
| Employees | 11 (45% Investors, 0% Brokers) |
| Fees | |
| Minimum | |
| Phone | 510-984-0261 |
| Address | 825 Page Street Berkeley, CA 94710 |
| Source | [IAPD] [EDGAR] [Website] [Twitter] [LinkedIn] |
| Total AUM ($M) |
|---|
| Fees and Compensation — Form ADV Part 2A (7/23/2026) [Brochure] |
|---|
Item 5: Fees & Compensation
Compensation for Our Advisory Services
Comprehensive Portfolio Management:
The maximum annual fee charged for this service will not exceed 1.75%. Our firm’s fees are billed on
a pro-rata annualized basis quarterly in arrears based on the value of the client’s account(s) on the
last day of the quarter. Clients may be billed on a pro-rata basis quarterly in advance based on the
value of the account(s) on the last day of the previous quarter. Our firm bills on cash unless otherwise
indicated in writing. The chosen billing cycle will be detailed in the client’s advisory agreement.
Please note that fees will be adjusted for deposits and withdrawals made during the quarter in excess
of $10,000. Fees are negotiable and will be deducted from the client’s managed account. In rare cases,
ADV Part 2 - Firm Brochure Page 6 Affinity Capital Advisors LLC
our firm will agree to directly invoice. As part of this process, clients understand and acknowledge
the following:
a) The client’s independent custodian sends statements at least quarterly to the client showing
the market values for each security included in the Assets and all disbursements in the client’s
account including the amount of the advisory fees paid to us;
b) Clients provide authorization permitting us to be directly paid by these terms. We send our
invoice directly to the custodian; and
c) If we send a copy of our invoice to the client, it will include a legend urging the comparison of
information provided in our statement with those from the qualified custodian.
For the sub-advisory services rendered to our clients, our firm compensates third party investment
advisory firms or individual advisors a percentage of the overall investment advisory fee charged by
our firm. The advisory fee paid shall not exceed the fee published for this service. The terms and
conditions under which the client shall engage the third-party investment advisory firm or individual
advisors shall be set forth in a separate agreement between the client and the designated third party.
Tax Planning & Preparation:
Our tax planning and preparation services will be billed at an hourly rate not to exceed $500. The
estimated fee will be based on the scope and complexity of the tax return. Full payment is due when
the return has been prepared.
Retirement Plan Consulting:
Our Retirement Plan Consulting services are billed on an hourly or flat fee basis, or a fee based on the
percentage of Plan assets under management. The total estimated fee, as well as the ultimate fee
charged, is based on the scope and complexity of our engagement with the client. The maximum
hourly fee to be charged will not exceed $500. Our flat fees range from $750 to $30,000. Fees based
on a percentage of managed Plan assets will not exceed 1.25%. The fee-paying arrangements will be
determined on a case-by-case basis and will be detailed in the signed consulting agreement.
Bill Payment Services:
The fees for Bill Payment Services will be included as part of the investment management fee and are
not billed separately, or as a standalone charge.
Alternative Investments:
As set forth in the Affinity Capital Advisors advisory agreement, the Firm uses its good-faith efforts
to determine the fair market value of alternative investments. To the extent a client elects to
participate in alternative investments through an Affinity Capital Advisors advisory account, the Firm
generally charges an investment advisory fee based on the fair market value of those investments.
In certain circumstances, Affinity Capital Advisors may instead charge a fixed advisory fee for a
particular alternative investment. The applicable fee arrangement will be fully disclosed in the
client's advisory agreement. Affinity Capital Advisors also retains the discretion to negotiate
alternative fee arrangements with clients, where appropriate.
Other Types of Fees & Expenses:
ADV Part 2 - Firm Brochure Page 7 Affinity Capital Advisors LLC
Clients will incur transaction charges for trades executed in their accounts, via individual transaction
charges. These transaction fees are separate from our fees and will be disclosed by the Custodian
that the trades are executed through. Our recommended custodian, Schwab does not charge
transaction fees for U.S. listed equities and exchange traded funds. Since we pay the transaction fees
charged by the custodian to clients participating in our wrap fee program, this presents a conflict of
interest because we are incentivized to recommend equities and exchange traded funds over other
types of securities in order to reduce our costs. Also, clients will pay the following separately incurred
expenses, which we do not receive any part of: charges imposed directly by a mutual fund, index fund,
or exchange traded fund which shall be disclosed in the fund’s prospectus (i.e., fund management
fees and other fund expenses).
Termination & Refunds
Fees for our services may be charged in advance or arrears. Either party may terminate the signed
advisory agreement in writing at any time. Upon termination of the advisory agreement, our firm will
process a pro-rata refund of the unearned portion of advisory fees for clients charged in advance.
Clients charged in arrears will receive a final bill for services rendered.
Commissionable Securities Sales
Our firm and representatives do not sell securities for a commission in advisory accounts. |
| Account Minimums and Types of Clients — Form ADV Part 2A (7/23/2026) [Brochure] |
|---|
Item 7: Types of Clients
We have the following types of clients:
Individuals and High Net Worth Individuals;
Trusts, Estates or Charitable Organizations; and
Corporations, Limited Liability Companies and/or Other Business Types |
| Sector | Form 13F Holdings | Value ($M) | |
|---|---|---|---|
| Apple Inc | 60.6 | ||
| Microsoft Corp | 5.6 | ||
| Lilly Eli & Co | 5.4 | ||
| Nvidia Corp | 4.8 | ||
| Facebook Inc | 4.2 | ||
| Alphabet Inc | 4.0 | ||
| Holdings by Sector ($M) |
|---|
| AUM Breakdown | Accounts | AUM ($M) |
|---|---|---|
| By Client Type | ||
| (a) Individuals (other than high net worth individuals) | 325 | 127.8 |
| (b) Individuals (high net worth individuals) | 206 | 712.4 |
| (c) Banking or thrift institutions | 0 | 0.0 |
| (d) Investment companies | 0 | 0.0 |
| (e) Business development companies | 0 | 0.0 |
| (f) Pooled investment vehicles | 0 | 0.0 |
| (g) Pension and profit sharing plans | 11 | 4.1 |
| (h) Charitable organizations | 1 | 3.0 |
| (i) State or municipal government entities | 0 | 0.0 |
| (j) Other investment advisers | 0 | 0.0 |
| (k) Insurance companies | 0 | 0.0 |
| (l) Sovereign wealth funds and foreign official institutions | 0 | 0.0 |
| (m) Corporations or other businesses not listed above | 4 | 4.0 |
| (n) Other | 0 | 0.0 |
| Total | 1,766 | 851.3 |
| By Discretionary | ||
| Discretionary | 1,294 | 632.6 |
| Non-Discretionary | 472 | 218.8 |
| Total | 1,766 | 851.3 |
| By Non-United States Persons | ||
| Non-United States Persons | 3.6 | |
| United States Persons | 847.8 | |
| Total | 1,766 | 851.3 |
| EDGAR Form | CIK | 2011 - 2026 |
|---|---|---|
| 13F-HR | [0001810023] |
| Firm Profile (Form ADV) | |
|---|---|
| Discretionary AUM | $0.0B |
| Serves | Institutional, Retail |
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