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| Parable LLC
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| CRD # | 304873 |
| SEC # | 801-132360 |
| CIK # | |
| AUM | 176.3 M (2026-06-17) |
| Employees | 5 (80% Investors, 0% Brokers) |
| Fees | |
| Minimum | |
| Phone | 904-420-0008 |
| Address | 460 A1A Beach Blvd St Augustine, FL 32080 |
| Source | [IAPD] [Website] [LinkedIn] |
| Total AUM ($M) |
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| Fees and Compensation — Form ADV Part 2A (3/27/2026) [Brochure] |
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Fees and Compensation - Item 5
Portfolio Management Services Fees
For portfolio management services, Parable charges an annual fee based upon a percentage of the market value
of the assets under management. On an annualized basis, we charge the following asset management fees:
Assets Under Management Annual Fee
$0 - $2,000,000 1.00%
$2,000,001 - $4,000,000 0.85%
$4,000,001 - $6,000,000 0.70%
$6,000,001 - $10,000,000 0.60%
$10,000,001 - and up 0.50%
Fees are negotiable depending on factors such as the amount of assets under management, range of
investments, and complexity of the client’s financial circumstances, among others. The exact fee paid by the
client will be clearly stated in the Investment Advisory Agreement and signed by both the client and the firm.
Fees are payable quarterly, in advance, and are based on the total value of the account on the last day of the
quarter. At the inception of investment management services, the first quarter’s fees will be calculated on a pro-
rata basis. Parable will either invoice the client directly for payment of fees or fees will be deducted directly from
the client’s account through the qualified custodian holding the client’s funds and securities.
We may deduct the fee from a designated account to facilitate billing. We recommend that you review the
statement(s) you receive from the qualified custodian, particularly the fee, and compare them with any
Parable, LLC
Form ADV Part 2A
information that may be provided by our firm. Please call our office number, located on the cover page of this
brochure, if you have any questions about your statement.
The Investment Advisory Agreement between you and Parable will stay in effect until either party terminates the
Agreement. Parable's quarterly fee will be pro-rated through the date of termination and any pre-paid, unearned
fees will be promptly refunded to the client.
Advisory Services to Retirement Plans
For advisory services to Retirement Plans, Parable charges an annual fee based upon a percentage of the market
value of the assets under management. On an annualized basis, we charge the following asset management fees:
Assets Under Management Annual Fee
$0 - $2,000,000 1.00%
$2,000,001 - $4,000,000 0.85%
$4,000,001 - $6,000,000 0.70%
$6,000,001 - $10,000,000 0.60%
$10,000,001 - and up 0.50%
Prior to engaging Parable to provide retirement plan services, the client will generally be required to enter into
a written agreement with our firm. The agreement will set forth the terms and conditions of the engagement
and describe the scope of the services to be provided and the portion of the fee that is due from the client. Fees
are negotiable based upon the facts and circumstances of the client's financial situation and the complexity of
the requested services. Fees are payable as invoiced. Either party may terminate the agreement by written notice
to the other. Parable's quarterly fee will be pro-rated through the date of termination and any pre-paid, unearned
fees will be promptly refunded to the client.
As a normal extension of financial advice, we provide education or recommendations related to the rollover of
an employer-sponsored retirement plan. A plan participant leaving employment has several options. Each choice
offers advantages and disadvantages, depending on desired investment options and services, fees and expenses,
withdrawal options, required minimum distributions, tax treatment, and the investor's unique financial needs
and retirement plans. The complexity of these choices may lead an investor to seek assistance from us.
An Associated Person who recommends an investor roll over plan assets into an Individual Retirement Account
(“IRA”) may earn an asset-based fee as a result, but no compensation if assets are retained in the plan. Thus, we
have an economic incentive to encourage an investor to roll plan assets into an IRA. In most cases, fees and
expenses will increase to the investor as a result because the above-described fees will apply to assets rolled over
to an IRA and outlined ongoing services will be extended to these assets.
We are fiduciaries under the Investment Advisers Act of 1940 and when we provide investment advice to you
regarding your retirement plan account or individual retirement account, we are also fiduciaries within the
meaning of Title I of the Employee Retirement Income Security Act and/or the Internal Revenue Code, as
applicable, which are laws governing retirement accounts. We have to act in your best interests and not put our
interest ahead of yours. At the same time, the way we make money creates some conflicts with your interests.
Held Away Assets
For assets held at a custodian that is not directly accessible by Parable (“Held Away Accounts”), Parable may, but
is not required to, manage these Held Away Accounts using the Pontera Order Management System (“Pontera")
that allows Parable to view, trade and manage held away assets. Parable's annual fee schedule for investment
management services for held away accounts and termination instructions are noted above.
Parable, LLC
Form ADV Part 2A
Parable's advisory fees will not be deducted directly from the accounts managed through the Pontera Order
Management System. Clients will have the option of paying the invoice by giving written authorization to deduct
the fee from a brokerage account managed by Parable, in which case, the advisory fee would be deducted from
... |
| Account Minimums and Types of Clients — Form ADV Part 2A (3/27/2026) [Brochure] |
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Types of Clients - Item 7
We generally offer investment advisory services to individuals, high net worth individuals, corporations, and
pension and profit-sharing plans.
We do not require a minimum amount of assets to open and maintain an advisory account.
Methods of Analysis, Investment Strategies and Risk of Loss - Item 8
The investment advice provided along with the methods of analysis and the strategies recommended by Parable
will vary depending on your specific financial situation and goals. There are many risks to consider. This brochure
does not disclose all of the possible risks and other significant aspects of investing in financial markets. In light of
the risks, you should fully understand the nature of the contractual relationship(s) into which you are entering
and the extent of your exposure to risk. Certain investing strategies may not be suitable for everyone. You should
carefully consider whether the strategies employed would be appropriate for you in light of your experience,
objectives, financial resources and other relevant circumstances.
Investing in securities involves risk of loss that you should be prepared to bear. We cannot and do not
represent, warrant, or imply that the services or methods of analysis employed by us can or will predict future
results, successfully identify market tops or bottoms, or insulate you from losses due to market corrections or
declines.
Parable generally uses the following methods of analysis:
• Fundamental Analysis – fundamental analysis is a technique that attempts to determine a security’s
value by focusing on underlying factors that affect a company's actual business and its future prospects.
The term refers to the analysis of the economic well-being of a financial entity as opposed to only its
price movements.
• Technical Analysis – technical analysis is a technique that relies on the assumption that current market
data (such as charts of price, volume, and open interest) can help predict future market trends, at least
in the short term. It assumes that market psychology influences trading and can predict when stocks will
rise or fall.
We generally use one or more of the following investment strategies:
• Long Term Purchases – securities held for over a year.
• Short Term Purchases – securities held for less than a year.
General Investment Risk: All investments come with the risk of losing money. Investing involves substantial risks,
including complete possible loss of principal plus other losses and may not be suitable for everyone. Investments,
unlike savings and checking accounts at a bank, are not insured by the government to protect against market
losses. Different market instruments carry different types and degrees of risk and you should familiarize yourself
with the risks involved in the particular market instruments in which you intend to invest.
Loss of Value: There can be no assurance that a specific investment will achieve its investment objectives and
past performance should not be seen as a guide to future returns. The value of investments and the income
derived may fall as well as rise and investors may not recoup the original amount invested. Investments may also
Parable, LLC
Form ADV Part 2A
be affected by any changes in exchange control regulation, tax laws, withholding taxes, international, political,
and economic developments, and government, economic, or monetary policies.
Interest Rate Risk: Fixed income securities and funds that invest in bonds and other fixed income securities may
fall in value if interest rates change. Generally, the prices of debt securities rise when interest rates fall, and their
prices fall when interest rates rise. Longer-term debt securities are usually more sensitive to interest rate
changes.
Credit Risk: Investments in bonds and other fixed income securities are subject to the risk that the issuer(s) may
not make required interest payments. An issuer suffering an adverse change in its financial condition could lower
the credit quality of a security, leading to greater price volatility of the security. A lowering of the credit rating of
a security may also offset the security's liquidity, making it more difficult to sell. Funds investing in lower quality
debt securities are more susceptible to these problems and their value may be more volatile.
Cybersecurity Risks: Our firm and our service providers are subject to risks associated with a breach in
cybersecurity. Cybersecurity is a generic term used to describe the technology, processes, and practices designed
to protect networks, systems, computers, programs, and data from cyber-attacks and hacking by other computer
users, and to avoid the resulting damage and disruption of hardware and software systems, loss or corruption of
data, and/or misappropriation of confidential information. In general, cyber-attacks are deliberate; however,
unintentional events may have similar effects. Cyber-attacks may cause losses to clients by interfering with the
processing of transactions, affecting the ability to calculate net asset value or impeding or sabotaging trading.
Clients may also incur substantial costs as the result of a cybersecurity breach, including those associated with
forensic analysis of the origin and scope of the breach, increased and upgraded cybersecurity, identity theft,
unauthorized use of proprietary information, litigation, and the dissemination of confidential and proprietary
information. Any such breach could expose our firm to civil liability as well as regulatory inquiry and/or action. In
addition, clients could be exposed to additional losses as a result of unauthorized use of their personal
information. While our firm has established a business continuity plan and systems designed to prevent cyber-
... |
| AUM Breakdown | Accounts | AUM ($M) |
|---|---|---|
| By Client Type | ||
| (a) Individuals (other than high net worth individuals) | 43 | 14.0 |
| (b) Individuals (high net worth individuals) | 45 | 143.0 |
| (c) Banking or thrift institutions | 0 | 0.0 |
| (d) Investment companies | 0 | 0.0 |
| (e) Business development companies | 0 | 0.0 |
| (f) Pooled investment vehicles | 0 | 0.0 |
| (g) Pension and profit sharing plans | 0 | 0.0 |
| (h) Charitable organizations | 0 | 2.9 |
| (i) State or municipal government entities | 0 | 0.0 |
| (j) Other investment advisers | 0 | 0.0 |
| (k) Insurance companies | 0 | 0.0 |
| (l) Sovereign wealth funds and foreign official institutions | 0 | 0.0 |
| (m) Corporations or other businesses not listed above | 6 | 16.5 |
| (n) Other | 0 | 0.0 |
| Total | 271 | 176.3 |
| By Discretionary | ||
| Discretionary | 271 | 176.3 |
| Non-Discretionary | 0 | 0.0 |
| Total | 271 | 176.3 |
| By Non-United States Persons | ||
| Non-United States Persons | 0.0 | |
| United States Persons | 176.3 | |
| Total | 271 | 176.3 |
| Firm Profile (Form ADV) | |
|---|---|
| Discretionary AUM | $0.1B |
| Serves | Institutional, Retail |
| Comparable Firms | State | AUM |
|---|---|---|
|
Bannerman Wealth Management Group LLC
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|
TX | 176.6 M |
|
Capstone Investment Group LLC
✚
|
WA | 176.4 M |
|
Collins Advisors LLC
✚
|
NY | 176.4 M |
|
NDWM LLC
✚
|
CA | 176.3 M |
|
Collar Capital Management LLC
✚
|
WI | 176.3 M |
|
Avant Capital LLC
✚
|
LA | 176.2 M |
|
McLaughlin Asset Management Inc
✚
|
IL | 176.1 M |
|
Pacifica Wealth Advisors Inc
✚
|
176.1 M | |
|
SFI Advisors LLC
✚
|
NJ | 176.0 M |
|
The Money Men Inc
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|
NY | 176.0 M |