Plan First Wealth LLC

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Plan First Wealth LLC
CRD #289185
SEC #801-114931
CIK #
AUM 140.3 M (2026-05-13)
Employees 3 (100% Investors, 0% Brokers)
Fees
Minimum
Phone646-201-4865
Address
Source [IAPD] [Website] [LinkedIn] [Facebook]
Total AUM ($M)
15012090603002010201520212027
Fees and Compensation — Form ADV Part 2A (5/13/2026) [Brochure]
Item 5: Fees and Compensation

PFW’s fees vary depending upon the services you receive. PFW charges the following types of fees: Fixed fees and portfolio
management fees. Portfolio management fees are a percentage of the assets that you have directed us to manage. (See
Fee Schedule below.) Fixed fees are either financial planning fees, and or account setup fees, (See Fixed Fees below.)
Lower fees for comparable services may be available from other sources.

             A. Fee Schedule
PFW charges upfront flat setup fees (“setup fees”) and portfolio management fees (“ongoing fees”) at the annual rates
shown below, which are expressed as a percentage of Client assets under management.

                                     US-Based                                         Non-US Based
                                   Betterment1,              Morningstar     1
                                                                                     SIPPs on Novia        QROPS on Novia,
                                    Schwab1 &                                         Global, MES &       RL360 & Utmost
                                    TradePMR                                          Morningstar2
         Setup Fee2                                                                For Defined Contribution Pension and
         (see section on                                                                    SIPP Transfers:
         Account Setup                                                             £3,500 + £1,000 per additional pension
                                        None                    £2,000
         Fees on the
         following pages)                                                          For Defined Benefit Pension Transfers:
                                                                                   £8,500 + £1,000 per additional pension
         Ongoing Fee3
         Fee Type         Graded Per Annum                 Flat Per Annum                         Flat Per Annum
         $0 to $2,500,000     1.00% p.a.
         $2,500,001 to
                              0.75% p.a.
         $5,000,000
         $5,000,001 to                                        0.75% p.a.                             1.00% p.a.
                              0.50% p.a.
         $10,000,000
         $10,000,001 and
                              0.25% p.a.
         up
         1These accounts utilize third-party managers and are subject to an additional wrap or sub-adviser fee ranging from 0.05% to 0.50%
         depending on the program.
         2Members of the same household may be eligible for reduced setup fees rather than individual pricing shown.

         3The ongoing fee is negotiable at the sole discretion of the Adviser.

         Billing Procedures
                                 US-Based                                            Non-US Based
                               Betterment,                Morningstar                Novia Global,           RL360 & Utmost
                                Schwab &               (GIAs, ISAs, SIPPs)               MES &
                                TradePMR                                              Morningstar
                                                                                        Wealth
         Billing            Billed monthly in          Billed monthly in          Billed monthly in       Billed quarterly in
         Cycles                  arrears                    arrears                    arrears            arrears

         Fee                 Directly debited           Directly debited          Directly debited        Directly debited from
         Payments         from the Account by          from the Account          from the Account          the account by the
                                   PFW                    by custodian              by custodian          platform (quarterly)

         Fee            For Betterment &         Daily values of        Value of the       For Quarterly: Value
         Calculation        TradePMR,          account, totaled for   account as of the    of the account as of
                         average of daily       the billing period     last day of the      the last day of the
                        balance in account                              billing period         prior quarter.
                         throughout the
                        billing period. For
                         Schwab, month-
                           end balance.

“Legacy QROPS” are those that utilize a portfolio bond with the custodian (usually either RL360 or Utmost). PFW also
manages QROPS that utilize Novia Global as the investment platform (“Novia QROPS”),in which case the billing cycle is
monthly in arrears.

Assets under management are valued by third parties unaffiliated with PFW. PFW’s management fees are exclusive of,
and in addition to, platform fees, brokerage commissions, transaction fees, bank transfer fees, currency conversion (FX)
fees and other related costs and expenses that are incurred by Client.

PFW calculates its management fee against all assets in the investment account, unless specifically excluded. Therefore,
fee calculations include cash balances invested in money market funds, short-term investment funds, ETFs, mutual funds,
and all other investment holdings. The exact services and fees willbe agreed upon and disclosed in the agreement for
services prior to services being provided.

Generally, the fee is non-negotiable, although PFW in its sole discretion may agree to charge a lesser management fee
based upon certain criteria (i.e., anticipated future earning capacity, anticipated future additional assets, dollar amount
of assets to be managed, related accounts, account composition, pre- existing client, account retention, pro bono
activities, etc.).

A “flat fee” is one where the entire asset value is charged the same percentage.
...
Account Minimums and Types of Clients — Form ADV Part 2A (5/13/2026) [Brochure]
Item 7: Types of Clients
PFW generally provides advisory services to the following types of clients:
                 ❖      British Expatriate Individuals
                 ❖      British Expatriate High-Net-Worth Individuals
There is an investment minimum of $250,000 across all accounts, which may be waived by PFW at its discretion.
AUM Breakdown Accounts AUM ($M)
By Client Type
(a) Individuals (other than high net worth individuals) 32 17.5
(b) Individuals (high net worth individuals) 64 122.8
(c) Banking or thrift institutions 0 0.0
(d) Investment companies 0 0.0
(e) Business development companies 0 0.0
(f) Pooled investment vehicles 0 0.0
(g) Pension and profit sharing plans 0 0.0
(h) Charitable organizations 0 0.0
(i) State or municipal government entities 0 0.0
(j) Other investment advisers 0 0.0
(k) Insurance companies 0 0.0
(l) Sovereign wealth funds and foreign official institutions 0 0.0
(m) Corporations or other businesses not listed above 0 0.0
(n) Other 0 0.0
Total 204 140.3
By Discretionary
Discretionary 166 102.4
Non-Discretionary 38 37.9
Total 204 140.3
By Non-United States Persons
Non-United States Persons 2.7
United States Persons 137.6
Total 204 140.3
Firm Profile (Form ADV)
ServesRetail, Research
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