Strive Asset Management LLC

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Strive Asset Management LLC
CRD #322039
SEC #801-125907
CIK #0001954109
AUM 2,375.1 M (2026-06-12)
Employees 33 (9% Investors, 15% Brokers)
Fees
Minimum
Phone872-270-5406
Address200 Crescent Court
Dallas, TX 75201
Source [IAPD] [EDGAR] [Website] [Twitter] [LinkedIn] [Facebook]
Total AUM ($B)
3.02.41.81.20.60.02010201520212027
Fees and Compensation — Form ADV Part 2A (6/12/2026) [Brochure]
ITEM 5.FEES AND COMPENSATION

ETFs
Strive receives a management fee calculated as a percentage of assets under management for
investment advisory services provided to the Strive ETFs.

Each Strive ETF’s management fee may differ, and specific information regarding each Strive
ETF’s fee schedule is contained in the applicable Prospectus and Statement of Additional
Information. A copy of each Strive ETF’s offering document may be obtained on the website,
www.strivefunds.com, or upon request at ir@strive.com.

Other Fees and Expenses of ETFs
Investors in the Funds pay expenses in addition to investment management fees that generally
include administration, organizational, research and investment expenses, such as legal, line of
credit, director, accounting, audit and other professional fees and expenses. These expenses are
typically incorporated in the Fund’s share price or are allocated based on an investor’s pro-rata
portion of the investment vehicle. Fees are not negotiable for shareholders in the Strive ETFs. For
additional details regarding these fees and expenses, please refer to the Fund’s offering documents.
For additional information regarding Strive’s brokerage practices, please refer to Item 12 of this

Brochure.

Model Portfolios
With respect to the Model Portfolios, Strive does not receive compensation from the Sponsor for
providing the models. However, the Model Portfolios are designed to favor Strive ETFs, and Strive
receives compensation in the form of management fees from the ETFs where a Model Portfolio
includes an allocation to a Strive ETF. With limited exceptions discussed below, the Model
Portfolios are constructed solely with ETFs managed by Strive, notwithstanding that there may be
similar ETFs with lower fees and expenses, substantially better performance or exposure, or other
characteristics preferable to one or more Strive ETFs. Strive only allocates to its proprietary ETFs
and will not consider peer funds, except for asset classes in which there is not an existing
proprietary ETF/offering. Strive is subject to an inherent conflict of interest in constructing the
Model Portfolios because it earns underlying fund fees when accounts invested based on a Model
Portfolio include an allocation to its own ETFs. For example, Strive has an incentive to minimize
the allocation to any non-proprietary offering because it will not earn fees with respect to any third-
party vehicles. This conflict of interest also means Strive has an incentive to favor, among the
ETFs it manages, greater allocations to ETFs that will pay the highest fee rate to Strive.

In addition, ETFs, including those ETFs in the Model Portfolios, pay certain fees and expenses
including investment advisory, administrative, distribution, transfer agent, custodial, legal, audit,
and other customary fees and expenses. When Sponsors or third-party managers invest assets of
their underlying clients in Strive ETFs based on the Model Portfolios, the fees paid by the
underlying participants will be used indirectly to pay certain expenses of the applicable Strive ETF
and therefore ultimately benefit Strive. The selection of proprietary ETFs may also increase the
assets in such ETFs and benefit Strive through increased asset-based fees.

Direct Indexing (SMA/ UMA Overlay Management)
Strive receives a management fee based on a percentage of each client’s assets under management
through the UMA Platform. To the extent that underlying client assets are allocated to Strive ETFs
on the UMA Platform, Strive will not charge account-level management fees on the portion of the
client’s assets allocated to the ETFs. However, Strive will ultimately receive compensation in the
form of management fees charged by the Strive ETFs. For indirect clients participating via another
financial intermediary, Strive will invoice the financial intermediary for the management fee.

Strive’s fees for Direct Indexing start at 0.30%, however fees could be reduced based on factors
including assets under management with the firm.
Account Minimums and Types of Clients — Form ADV Part 2A (6/12/2026) [Brochure]
ITEM 7.TYPES OF CLIENTS

Strive provides discretionary investment management services as a sub-adviser or an Investment
Manager to ETFs. Strive also provides direct indexing solutions to other advisers or financial
industry professionals. These clients are outlined in greater detail under Item 4.

Investors in the Funds may include, but are not limited to, other investment advisers, individuals,
trusts, charitable organizations, business entities, and plans subject to the Employee Retirement
Income Security Act of 1974, as amended (“ERISA”).
AUM Breakdown Accounts AUM ($B)
By Client Type
(a) Individuals (other than high net worth individuals) 0 0.0
(b) Individuals (high net worth individuals) 0 0.0
(c) Banking or thrift institutions 0 0.0
(d) Investment companies 13 2.4
(e) Business development companies 0 0.0
(f) Pooled investment vehicles 1 0.0
(g) Pension and profit sharing plans 0 0.0
(h) Charitable organizations 0 0.0
(i) State or municipal government entities 0 0.0
(j) Other investment advisers 0 0.0
(k) Insurance companies 0 0.0
(l) Sovereign wealth funds and foreign official institutions 0 0.0
(m) Corporations or other businesses not listed above 0 0.0
(n) Other 0 0.0
Total 15 2.4
By Discretionary
Discretionary 15 2.4
Non-Discretionary 0 0.0
Total 15 2.4
By Non-United States Persons
Non-United States Persons 0.0
United States Persons 2.4
Total 15 2.4
EDGAR Form CIK 2011 - 2026
13F-HR [0001954109]
13F-NT [0001954109]
Firm Profile (Form ADV)
ServesInstitutional, Retail
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