Townsend Personal Financial Planning LLC

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Townsend Personal Financial Planning LLC
CRD #126241
SEC #801-120269
CIK #
AUM 194.0 M (2026-02-25)
Employees 3 (67% Investors, 0% Brokers)
Fees
Minimum
Phone706-221-8200
Address6867 Mountainbrook Dr
Columbus, GA 31904
Source [IAPD] [Website] [LinkedIn]
Total AUM ($M)
200160120804002006201320202027
Fees and Compensation — Form ADV Part 2A (2/6/2026) [Brochure]
Item 5: Fees and Compensation
Townsend Wealth Management is a fee-only firm. This means that 100% of firm revenue is received as
payments directly from clients. We do not receive any money from third parties, such as commissions for
recommending or selling any products or services. We believe this eliminates an incentive to recommend
investment products based on the compensation received, rather than on our clients’ best interests.

Investment Management Fees
For investment management services, we charge based on a percentage of the client’s assets that we
manage. Our fee schedule for all new clients, other than employees of Townsend Wealth Management
and their families is:

        $0 - $1,000,000                 1.00%
        $1,000,001 - $2,000,000         0.80%
        $2,000,001 - $5,000,000         0.65%
        $5,000,001 - $10,000,000        0.50%
        $10,000,001 - $20,000,000       0.35%
        $20,000,001 and above           0.20%

Since our founding in 2001, we have made two changes to our rate schedule to reflect changing market
conditions. Because we have never increased rates for existing clients, some clients use a different rate
schedule that is no longer available to new clients. Employees of Townsend Wealth Management and
their families are provided a discounted rate and in some cases no fees apply.

All management fee percentages are annual expenses and are charged quarterly in arrears; we do not
accept prepaid fees for investment management services. Employer sponsored retirement plans for which
we serve as the investment advisor have a minimum charge of $2,500 per year. Our investment
management fees are not negotiable.

Fee Example: Suppose a new client has $2,500,000 in assets to be managed by Townsend Wealth
Management. The annualized fee will be 1% applied to the first $1,000,000; plus 0.8% applied to the next
$1,000,000, plus 0.65% applied to final $500,000. The first payment will be due after one quarter of
investment management and will be calculated as 0.0025 multiplied by the first $1,000,000; plus 0.002
multiplied by the next $1,000,000; plus 0.001625 multiplied by the final $500,000. Investment
management fees are automatically deducted from the investment accounts.

In addition to fees paid to Townsend Wealth Management, investment clients pay trade fees to the
account custodian. Our clients receive a discount on the fees available at retail and range from $0 to $30
per trade, depending on the security and size of the trade. See Item 12 (Brokerage Practices) for more
information on brokerage fees. Mutual funds and ETFs include management expenses paid to the fund
company that are deducted from the share price. The custodian may receive a portion of these fees.
Townsend Wealth Management uses technology to invest in a cost-effective manner that seeks to
minimize trade and fund fees.

4|Page

                                                                 Form ADV Part 2A & 2B

Financial Planning Fees
Comprehensive financial plans vary from $2,500 to $5,000 depending upon the complexity of the plan.
The fee is quoted in advance and due after completion of the plan to the satisfaction of the client; fees
are not negotiable. We waive this fee for investment management clients. Additionally, we offer situation-
specific planning at no charge to investment management clients.
Account Minimums and Types of Clients — Form ADV Part 2A (2/6/2026) [Brochure]
Item 7: Types of Clients
We generally provide investment management services to individuals, trusts, charitable organizations,
small businesses, and retirement plans. We have a preferred minimum portfolio size of $500,000 for
which limited exceptions may be granted.
AUM Breakdown Accounts AUM ($M)
By Client Type
(a) Individuals (other than high net worth individuals) 119 47.4
(b) Individuals (high net worth individuals) 60 145.5
(c) Banking or thrift institutions 0 0.0
(d) Investment companies 0 0.0
(e) Business development companies 0 0.0
(f) Pooled investment vehicles 0 0.0
(g) Pension and profit sharing plans 0 0.0
(h) Charitable organizations 0 0.3
(i) State or municipal government entities 0 0.0
(j) Other investment advisers 0 0.0
(k) Insurance companies 0 0.0
(l) Sovereign wealth funds and foreign official institutions 0 0.0
(m) Corporations or other businesses not listed above 0 0.8
(n) Other 0 0.0
Total 449 194.0
By Discretionary
Discretionary 443 188.3
Non-Discretionary 6 5.7
Total 449 194.0
By Non-United States Persons
Non-United States Persons 0.0
United States Persons 194.0
Total 449 194.0
Firm Profile (Form ADV)
Discretionary AUM$0.1B
Clients5
ServesRetail
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Sensible Portfolios LLC
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Liberty Financial Group Inc
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Drum Hill Capital LLC
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Capital and Planning LLC
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Tetley Investments LLC
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Sandia Wealth Management LLC
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Future Financial Wealth Management Group LLC
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