WEA Financial Advisors Inc

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WEA Financial Advisors Inc
CRD #144919
SEC #801-118359
CIK #
AUM 507.8 M (2026-04-27)
Employees 4 (100% Investors, 100% Brokers)
Fees
Minimum
Phone800-279-4030
Address660 John Nolen Drive
Madison, WI 53713
Source [IAPD] [Website] [Twitter] [LinkedIn] [Instagram]
Total AUM ($M)
60048036024012002010201520212027
Fees and Compensation — Form ADV Part 2A (3/18/2026) [Brochure]
Item 5.         Fees and Compensation
Fees for Services
Except for the complimentary one-hour (or less) consultation with the Advisor that is available to clients
who would like to discuss asset allocation, retirement savings goals, retirement savings options, and/or
similar topics, the Advisor charges an hourly fee for financial planning and investment advice. All fees
are determined based on the length of time required to complete the service. Fee-based financial planning
clients will pay an advance deposit equal to the hourly rate multiplied by the minimum hourly time
estimate for the chosen service (see below for time estimates). Any remaining balance due based on
actual hours beyond the initial deposit will be collected at final plan delivery. Clients in the Personal
Investment Account program will be charged quarterly in arrears. If a client cancels prior to completion
of the service, all prepaid fees (if any) will be refunded, except for a $225 hourly charge for time already
spent up to the total fee paid. Fees are non-negotiable and could change in the future.

The base rate for all services is $225 per hour, charged in 15-minute increments. The length of time
required to complete a given service will vary based on several factors, including the complexity of the
situation and the level of client involvement in linking accounts in the financial planning platform. The
following estimates are meant as a general guide and are not a guarantee. The time required to complete
each service may be less than or greater than the estimate listed.

A Portfolio Analysis generally takes 3 hours to 5.5 hours.

A Retirement Income Projection generally takes 4 hours to 5 hours.

A Retirement Income Analysis generally takes 7 hours to 9 hours.

WEA TSA Trust participants may be eligible for a subsidy toward certain services. All WEA TSA Trust
403(b) account holders are eligible for a one-time 100% subsidy towards a Portfolio Analysis and/or a
Retirement Income Projection. To qualify for a 50% subsidy towards a Retirement Income Analysis, the
client must: (i) have a WEA TSA Trust 403(b) account balance greater than $35,000, or (ii) have held a
WEA TSA Trust 403(b) account for more than 10 consecutive years.

Active WEAC and WEAC-R union members may be eligible for an additional discount of 10% of the
base rate toward any planning services. Clients may use either the WEAC or WEAC-R discount (not
both).

Ad-hoc hourly consulting is available for more detailed financial planning at $225 per hour. Active
WEAC and WEAC-R union members receive a $100 credit per 12-month period toward the first hour.
After the first hour, a 10% union member discount applies to the base rate for all remaining ad-hoc
consulting hours.

From time to time and at its discretion, the Firm’s management may choose to discount any of its Fees for
Services at any discount rate as an offer to select clients. This may be a result of certain business
initiatives or efforts and will be offered for a determined amount of time to such selected individuals as
the firm determines.

Personal Investment Account Fees
Clients enrolled in the Personal Investment Account program will be charged a combined platform and
advisory fee at the annual rate of 0.35% of the market value of the average daily balance of client’s
account during the period, as calculated by American Trust Custody, payable quarterly in arrears. Of this
0.35% annual fee, American Trust Custody platform fees are as follows: first $500,000 at 0.15%, next

$500,000 at 0.10%, and over $1,000,000 at 0.05%. The remainder of the 0.35% annual account fee is an
advisory fee payable to the Advisor under this program. The first payment will be prorated to cover the
period from the date the client’s account is opened (or assets are invested in the client’s account, if later)
through the end of the first quarter when the applicable Client Service Agreement is in effect. Clients
may not prepay fees for the Personal Investment Account. By signing a Client Service Agreement, the
client authorizes American Trust Custody to deduct the Advisor’s advisory fees directly from the client’s
account and pay them to the Advisor. Clients will receive a billing summary report from American Trust
Custody, itemized to reflect the calculation of the fee, the amount of assets under management the fee is
based on, and the period covered by the fee.

In addition to the combined platform and advisory fee of 0.35%, clients that participate in the Personal
Investment Account program will be solely responsible for the payment of any additional applicable
platform and/or administrative fees payable to American Trust Custody as outlined in the American Trust
Custody Custodial Agreement as well as any broker commissions, interest charges, taxes, and other fees
and expenses incidental to the purchase and sale of investments in the client’s account. Notwithstanding
the foregoing, clients will not incur any broker commissions if transactions in the client’s account are less
than 100 trades per year. Please see Item 12 for a discussion of brokerage practices. Clients understand
and acknowledge that assets in the client’s account are invested in mutual funds and ETFs and, as a result,
the client’s account will bear its proportionate share of the investment management fees and other
expenses, including any applicable sales loads, of such investments.

Retirement Advisor Managed Portfolio Program Fees
The Advisor does not charge an advisory or other fee to WEA TSA Trust 403(b) and WEA Member
Benefits IRA program participants who invest in the Retirement Advisor Managed Portfolios. Rather,
program participants who invest in such portfolios are only responsible for their proportionate share of the
investment management fees and other expenses of the underlying mutual funds and the Guaranteed
Stable Investment group annuity contracts that comprise the model portfolio.

No Additional Compensation
...
Account Minimums and Types of Clients — Form ADV Part 2A (3/18/2026) [Brochure]
Item 7.          Types of Clients
Clients Eligible for Service
The Advisor provides its financial planning and investment advisory services to public school employees
and their family members, subject to certain restrictions and limitations, as described in Item 4.

Minimum Account Size
The Advisor does not have a minimum account size that is required before the Advisor will accept a client
or client account.
AUM Breakdown Accounts AUM ($M)
By Client Type
(a) Individuals (other than high net worth individuals) 616 65.5
(b) Individuals (high net worth individuals) 0 0.0
(c) Banking or thrift institutions 0 0.0
(d) Investment companies 0 0.0
(e) Business development companies 0 0.0
(f) Pooled investment vehicles 0 0.0
(g) Pension and profit sharing plans 2 442.3
(h) Charitable organizations 0 0.0
(i) State or municipal government entities 0 0.0
(j) Other investment advisers 0 0.0
(k) Insurance companies 0 0.0
(l) Sovereign wealth funds and foreign official institutions 0 0.0
(m) Corporations or other businesses not listed above 0 0.0
(n) Other 0 0.0
Total 616 507.8
By Discretionary
Discretionary 616 507.8
Non-Discretionary 0 0.0
Total 616 507.8
By Non-United States Persons
Non-United States Persons 0.0
United States Persons 507.8
Total 616 507.8
Firm Profile (Form ADV)
Discretionary AUM$0.3B
ServesInstitutional, Retail
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