Aria Wealth Management Inc

Item 7--Types of Clients
Our clients include Individuals, High Net-Worth Individuals, Trusts, Estates, Corporations, Pension and Profit-
Sharing Plans, and Charitable Organizations. There is no minimum account size.

Item 8--Analysis Methods, Investment Strategies and Risk of Loss
Analysis Methods
We make use of a range of Fundamental and Technical analysis methods in providing investment advice and
guiding asset management.
Fundamental analysis is a method used to examine the prospects of a particular security with respect to its industry
and to the overall economy by analyzing financial statements, management, competitors, and markets.

This information is used to determine a company’s intrinsic value. When compared to the market value of the
company, the intrinsic value shows whether the security is overpriced or underpriced, giving IARs an indication of
when to buy or sell it. Fundamental analysis is applied not only to specific securities, but to all assets. The same
principle described can be used with securities, sectors, indexes, and countries on a macro-level.
Risk is inherent, as fundamental analysis does not predict future market movements or price fluctuations.

Technical analysis is a method of attempting to predict market trends using charts, indexes, and other tools. By
analyzing a security’s historical price fluctuations and patterns, an attempt is made to predict future price movements.
Technical analysis does not consider a company’s management and underlying financial condition. As with
fundamental analysis, technical analysis can be applied to the full range of asset classes. Risk is inherent, as historical
trends in no way are guaranteed to accurately predict future price behavior.
Additional potential risks include financial or interest rate fluctuation, liquidity, exchange rates, and country or

ADV Part 2A Brochure

political risks. Unforeseen issues with company management, natural disasters, political and regulatory shifts, and
other unsuspected events are among the many forces that can change the direction of a company, an industry or the
whole market. Although portfolios are managed in line with client risk tolerances, there is no guarantee of success,
and investment loss is a possibility.

Investment Strategies
A majority of the Firm’s IARs are independent contractors, and have strategies that may vary from each other, as
well as from those employed by the Firm. Generally, however, the Firm utilizes an Asset Allocation strategy whereby
an appropriate ratio of securities, fixed income, and cash is determined to tailor to a client’s unique investment goals
and risk tolerance.

This strategy falls in line with the principles of Modern Portfolio Theory, with the fundamental concept holding that
a portfolio should be made up of assets based on how the price changes relative to the rest of the portfolio, as opposed
to the merits of the asset itself. While individual stocks can play a part in the construction of a portfolio, Exchange
Traded Funds (“ETFs”) and Mutual Funds may, at times, comprise the bulk of assets. Various Asset Allocation
strategies include Strategic, Constant-Weighting, Tactical, Dynamic, Insured or Integrated. Taxes may also play an
important role in this decision. A risk of asset allocation is that the client might not participate in sharp increases in a
particular security, industry, or market sector. Another risk is that the ratio of securities, fixed income, and cash will
change as the market moves; if the allocation is not corrected, it may cease to represent the client’s original goals.

Margin transactions involve using money borrowed from the client’s brokerage account to purchase securities,
allowing the client to make additional purchases without selling other holdings. Investing on margin presents
substantial risk, as it exposes clients to a loss greater than the original amount invested.

Value investing involves buying securities that have been determined by the IARs to be significantly underpriced
relative to their intrinsic value. Using fundamental analysis, IARs attempt to identify these undervalued stocks to
generate returns. As with any security, risk is present in that past performance by no means guarantees future results.

Options trading strategies include, but are not limited to, covered calls, and married puts. An option is a contract that
gives the buyer the right, but not the obligation, to buy or sell an asset at a specific price on or before a set date. The
IARs may use options in a variety of ways, including as part of specific income strategies and as a hedge to limit
potential downside when a sharp price change occurs. Options present the risk of losing value, and if not exercised,
represent a loss of the amount they cost to buy.

Risk of Loss
There can be no guarantee of the success of a client’s investments. Investing in securities inherently involves risk,
including loss of principle that clients should be prepared to bear.