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| Aurora Investment Counsel
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| CRD # | 107460 |
| SEC # | 801-60000 |
| CIK # | 0001316397 |
| AUM | 252.7 M (2026-03-30) |
| Employees | 3 (67% Investors, 0% Brokers) |
| Fees | |
| Minimum | |
| Phone | 770-226-5323 |
| Address | 3350 Riverwood Parkway, Suite 2205 Atlanta, GA 30339 |
| Source | [IAPD] [EDGAR] [Website] |
| Total AUM ($M) |
|---|
| Fees and Compensation — Form ADV Part 2A (3/30/2026) [Brochure] |
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Item 5 - Fees and Compensation
Fee schedule*:
.65 % of assets under management from $ 1,000,000 to $ 9,999,999
.60 % of assets under management from $ 10,000,000 to $ 24,999,999
.50 % of assets under management from $ 25,000,000 to $99,999,999
.40 % of assets under management from $100,000,000 and above
*Fees are subject to discount based upon various criteria including overall firm assets under management and
average portfolio size.
The specific manner in which fees are charged by Aurora is established in a client’s written agreement with Aurora.
Aurora will bill its fees on a quarterly basis in advance. Clients may elect to be billed directly for fees or to authorize
Aurora to directly debit fees from client accounts. Clients may cancel investment counseling services with written notice,
and prorated fees will be refunded for the period beginning 30 days after receipt of such notice.
Aurora’s fees are exclusive of brokerage commissions, transaction fees, and other related costs and expenses which
may be incurred by the client. Clients may incur certain charges imposed by custodians, brokers, third party investment
and other third parties such as fees charged by manager, custodial fees, deferred sales charges, odd-lot differentials,
transfer taxes, wire transfer and electronic fund fees, and other fees and taxes on brokerage accounts and securities
transactions. Mutual funds and exchange traded funds also charge internal management fees, which are disclosed in
a fund’s prospectus. While Aurora receives no remuneration from such charges, they should be considered an
added cost of the investment program, which will affect client total returns. |
| Account Minimums and Types of Clients — Form ADV Part 2A (3/30/2026) [Brochure] |
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Item 7 - Types of Clients Aurora provides portfolio management services to high net worth individuals, pension and profit-sharing plans, charitable organizations, foundations, trust programs, clients of referring registered investment advisers and clients of family offices. |
| Sector | Form 13F Holdings | Value ($M) | |
|---|---|---|---|
| ZTO Express Cayman Inc | 3.8 | ||
| Denali Holding Inc | 3.5 | ||
| Intuit Inc | 3.3 | ||
| Entergy Corp /DE/ | 3.3 | ||
| Aqua America Inc | 2.8 | ||
| Essential Properties Realty Trust Inc | 2.8 | ||
| Priceline Com Inc | 2.7 | ||
| Southern Co | 2.7 | ||
| Qualcomm Inc/DE | 2.7 | ||
| Victory Capital Holdings Inc | 2.7 | ||
| View All | |||
| Holdings by Sector ($M) |
|---|
| AUM Breakdown | Accounts | AUM ($M) |
|---|---|---|
| By Client Type | ||
| (a) Individuals (other than high net worth individuals) | 0 | 0.0 |
| (b) Individuals (high net worth individuals) | 53 | 133.2 |
| (c) Banking or thrift institutions | 0 | 0.0 |
| (d) Investment companies | 0 | 0.0 |
| (e) Business development companies | 0 | 0.0 |
| (f) Pooled investment vehicles | 0 | 0.0 |
| (g) Pension and profit sharing plans | 0 | 0.0 |
| (h) Charitable organizations | 0 | 0.0 |
| (i) State or municipal government entities | 0 | 0.0 |
| (j) Other investment advisers | 11 | 115.4 |
| (k) Insurance companies | 0 | 0.0 |
| (l) Sovereign wealth funds and foreign official institutions | 0 | 0.0 |
| (m) Corporations or other businesses not listed above | 0 | 0.0 |
| (n) Other | 1 | 4.2 |
| Total | 65 | 252.7 |
| By Discretionary | ||
| Discretionary | 64 | 248.5 |
| Non-Discretionary | 1 | 4.2 |
| Total | 65 | 252.7 |
| By Non-United States Persons | ||
| Non-United States Persons | 0.0 | |
| United States Persons | 252.7 | |
| Total | 65 | 252.7 |
| EDGAR Form | CIK | 2011 - 2026 |
|---|---|---|
| 13F-HR | [0001316397] |
| Firm Profile (Form ADV) | |
|---|---|
| Discretionary AUM | $0.2B |
| Serves | Institutional, Retail |
| Comparable Firms | State | AUM |
|---|---|---|
|
Pacific Wealth Strategies Group Inc
✚
|
CA | 253.2 M |
|
Sterling Retirement Group of Sacramento Inc
✚
|
CA | 253.0 M |
|
Robbins Farley LLC
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|
NH | 252.9 M |
|
Treasure Investment Management LLC
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|
AZ | 252.7 M |
|
GHE LLC
✚
|
TN | 252.6 M |
|
Lee Kelleher & Klein Wealth Management LLC
✚
|
252.4 M | |
|
The Abbit Management Corp
✚
|
MI | 252.3 M |
|
Winters Financial Group Inc
✚
|
CA | 252.3 M |
|
Morgan Dempsey Capital Management LLC
✚
|
WI | 252.3 M |
|
QCA Capital Management Inc
✚
|
CA | 252.2 M |