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| Private Financial Management LLC
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| CRD # | 313167 |
| SEC # | 801-129838 |
| CIK # | 0001633071, 0001860140, 0001142031, 0001428242, 0000789307, 0002062515, 0001632554, 0002143070, 0001704609, 0001728896 |
| AUM | 158.7 M (2026-06-18) |
| Employees | 1 (100% Investors, 0% Brokers) |
| Fees | |
| Minimum | |
| Phone | 925-254-3790 |
| Address | |
| Source | [IAPD] [EDGAR] [Website] |
| Total AUM ($M) |
|---|
| Fees and Compensation — Form ADV Part 2A (6/18/2026) [Brochure] |
|---|
Item 5: Fees and Compensation
Please note, unless a Client has received the firm’s Disclosure Brochure at least 48 hours prior to signing the
investment advisory contract, the investment advisory contract may be terminated by the Client within five (5)
business days of signing the contract without incurring any advisory fees. How we are paid depends on the type of
advisory service we are performing. Please review the fee and compensation information below.
Ongoing Comprehensive Financial Planning and Execution
Ongoing Financial Planning and Execution is available starting at $6,250 per quarter. Fees are based on
complexity and needs of the Client and may be negotiable in certain cases.
For Ongoing Comprehensive Financial Planning and Execution clients who also elect to have PFM manage any
or all of their investable assets, that additional work is included until managed assets exceed $2,500,000 at which
point our standard advisory fee will be applied to the management of the client accounts and this is based on the
market value of the assets under management and is calculated as follows:
Account Value Annual Advisory Fee
$0 - $2,500,000 Included
$2,500,001 - $10,000,000 0.75%
$10,000,001 - $20,000,000 0.50%
$20,000,001 and Above 0.35%
The annual fees are negotiable, prorated and paid in advance on a quarterly basis. The advisory fee is a
blended fee and is calculated by assessing the percentage rates using the predefined levels of assets as
shown in the above chart resulting in a combined weighted fee. For example, an account valued at
$15,000,000 would pay an effective fee of 0.54% with the annual fee of $81,250. The quarterly fee is
determined by the following calculation: (($2,500,000 x 0.00%) + ($7,500,000 x 0.75%) + ($5,000,000
x 0.50%)) ÷ 4 = $20,312.50. No increase in the annual fee shall be effective without agreement from the
Client by signing a new agreement or amendment to their current advisory agreement. Our advisory fee
is prorated for any partial billing periods occurring during the engagement, including the initial and
terminating billing periods.
Payment of Fees: PFM’s fees are generally deducted from one or more managed account(s) held at an
unaffiliated third-party custodian. Clients may request other payment arrangements.
Termination: These services may be terminated with written notice at least 30 calendar days in advance. A
refund or final payment will be assessed during the termination process.
Other Types of Fees and Expenses
Our fees are exclusive of brokerage commissions, transaction fees, and other related costs and expenses which
may be incurred by the Client. Clients may incur certain charges imposed by custodians, brokers, and other third
parties such as custodial fees, deferred sales charges, odd-lot differentials, transfer taxes, wire transfer, and
electronic fund fees, and other fees and taxes on brokerage accounts and securities transactions. Mutual fund and
exchange-traded funds also charge internal management fees, which are disclosed in a fund's prospectus. Such
charges, fees, and commissions are exclusive of and in addition to our fee, and we shall not receive any portion of
these commissions, fees, and costs.
Item 12 further describes the factors that we consider in selecting or recommending broker-dealers for Client’s
transactions and determining the reasonableness of their compensation (e.g., commissions).
We do not accept compensation for the sale of securities or other investment products including asset-based sales
charges or service fees from the sale of mutual funds. |
| Account Minimums and Types of Clients — Form ADV Part 2A (6/18/2026) [Brochure] |
|---|
Item 7: Types of Clients We provide financial planning and portfolio management services to individuals and high net-worth individuals. We do not have a minimum account size requirement. |
| Sector | Form 13F Holdings | Value ($M) | |
|---|---|---|---|
| Apple Inc | 8.3 | ||
| Holdings by Sector ($M) |
|---|
| Type | Form D Funds | Date | Sold | AUM |
|---|---|---|---|---|
| VC | SPV Commsor B A Series of PFM Venture Master LLC | 2026-06-18 | 0.0 M | |
| VC | SPV II A Series of PFM Venture Master LLC | 2026-06-18 | 1.8 M |
| AUM Breakdown | Accounts | AUM ($M) |
|---|---|---|
| By Client Type | ||
| (a) Individuals (other than high net worth individuals) | 0 | 0.0 |
| (b) Individuals (high net worth individuals) | 29 | 156.8 |
| (c) Banking or thrift institutions | 0 | 0.0 |
| (d) Investment companies | 0 | 0.0 |
| (e) Business development companies | 0 | 0.0 |
| (f) Pooled investment vehicles | 2 | 1.8 |
| (g) Pension and profit sharing plans | 0 | 0.0 |
| (h) Charitable organizations | 0 | 0.0 |
| (i) State or municipal government entities | 0 | 0.0 |
| (j) Other investment advisers | 0 | 0.0 |
| (k) Insurance companies | 0 | 0.0 |
| (l) Sovereign wealth funds and foreign official institutions | 0 | 0.0 |
| (m) Corporations or other businesses not listed above | 0 | 0.0 |
| (n) Other | 0 | 0.0 |
| Total | 31 | 158.7 |
| By Discretionary | ||
| Discretionary | 30 | 150.2 |
| Non-Discretionary | 1 | 8.5 |
| Total | 31 | 158.7 |
| By Non-United States Persons | ||
| Non-United States Persons | 0.0 | |
| United States Persons | 158.7 | |
| Total | 31 | 158.7 |
| EDGAR Form | CIK | 2011 - 2026 |
|---|---|---|
| 13F-HR | [0000789307] | |
| 13F-HR | [0001142031] | |
| SC 13G | [0001142031] | |
| 13F-HR | [0001428242] | |
| 13F-HR | [0001632554] | |
| 13F-NT | [0001633071] | |
| D | [0001704609] | |
| 3 | [0001728896] | |
| 3 | [0001860140] | |
| 4 | [0001860140] | |
| SC 13G | [0001860140] | |
| D | [0002062515] | |
| 13F-HR | [0002143070] |
| Firm Profile (Form ADV) | |
|---|---|
| Discretionary AUM | $0.1B |
| Serves | Institutional, Retail |
| Insider Transaction (Form 3/4/5) | Date | Action | Shares | Price | Value ($) |
|---|---|---|---|---|---|
|
Lightning eMotors Inc ZEV
Common Stock
|
2022-11-11 | Sell | 1,300,000 | $1.10 | 1,430,000 |
|
Lightning eMotors Inc ZEV
Common Stock
|
2022-09-07 | Sell | 570,563 | $2.10 | 1,198,182 |
|
Lightning eMotors Inc ZEV
Common Stock
|
2022-08-23 | Sell | 466,574 | $2.53 | 1,180,432 |
|
Lightning eMotors Inc ZEV
Common Stock
|
2022-08-17 | Sell | 1,169,921 | $2.90 | 3,392,771 |
|
Lightning eMotors Inc ZEV
Common Stock
|
2022-08-16 | Sell | 91,035 | $3.42 | 311,340 |
|
Lightning eMotors Inc ZEV
Common Stock
|
2022-08-15 | Sell | 158,947 | $3.53 | 561,083 |
|
Lightning eMotors Inc ZEV
Common Stock
|
2022-08-12 | Sell | 287,130 | $3.70 | 1,062,381 |
|
Lightning eMotors Inc ZEV
Common Stock
|
2022-06-09 | Sell | 29,698 | $3.49 | 103,646 |
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|---|---|---|
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|
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|
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|
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|
JDT Inc
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|
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|
Radius Wealth Management Inc
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|
Altar Rock LLC
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|
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|
Advisory Advocates LLC
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|
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|
Starr-Mathews Financial LLC
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|
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|
Sonoma Private Wealth LLC
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|
CA | 158.5 M |
|
Zermatt Wealth Partners LLC
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|
CA | 158.4 M |