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| Larson Financial Group LLC
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| CRD # | 140599 |
| SEC # | 801-71543 |
| CIK # | 0001731061 |
| AUM | 5,481.8 M (2026-03-13) |
| Employees | 131 (52% Investors, 52% Brokers) |
| Fees | |
| Minimum | |
| Phone | 866-569-2450 |
| Address | 100 N Broadway Saint Louis, MO 63102 |
| Source | [IAPD] [EDGAR] [Website] [Twitter] [LinkedIn] |
| Total AUM ($B) |
|---|
| Fees and Compensation — Form ADV Part 2A (3/13/2026) [Brochure] |
|---|
ITEM 5 | FEES AND COMPENSATION
INVESTMENT ADVISORY SERVICES AND MODEL PORTFOLIO MANAGEMENT
Our annual fees for our investment advisory services and model portfolio management are based upon a percentage of
assets under management and generally range from 0.70% to 1.75%. The annualized fees are charged in advance on a
quarterly basis as a percentage of assets under management based on the balance at end of billing period, and are either
deducted from client assets or invoiced per the client’s request, per the following schedule:
Model Asset Allocation Program:
Assets Under Management Annual Fee
$0 - $250,000 1.75%
$250,001 - $500,000 1.50%
$500,001 - $750,000 1.25%
$750,001 - $1,000,000 1.00%
$1,000,001 - $2,000,000 0.90%
$2,000,001 - $3,000,000 0.80%
$3,000,001 - $5,000,000 0.70%
$5,000,001 and above Negotiable
Other Portfolio Management Programs:
In our other programs, we charge an annual fee of up to 2.25% of the value of your account for asset management services
depending on the specific strategy used and we have implemented a $600 annual service fee for certain accounts. This
minimum fee may be waived or reduced in our sole discretion.
If the portfolio management agreement is executed at any time other than the first day of a calendar quarter, our fees
will apply on a pro rata basis, which means that the advisory fee is payable in proportion to the number of days in the
quarter for which you are a client. Our advisory fee is negotiable, depending on individual client circumstances.
At our discretion, we may combine the account values of family members living in the same household to determine the
applicable advisory fee. For example, we may combine account values for you and your minor children, joint accounts with
your spouse, and other types of related accounts. Combining account values may increase the asset total, which may
result in your paying a reduced advisory fee based on the available breakpoints in our fee schedule stated above.
Limited Negotiability of Advisory Fees: Although we have established the aforementioned fee schedule, we retain the
discretion to negotiate alternative fees on a client-by-client basis. Client facts, circumstances and needs are considered in
determining the fee schedule. These include the complexity of the client needs, assets to be placed under management,
anticipated future additional assets, related accounts, portfolio style, account composition, and reports, among other factors.
In certain circumstances, LFG may agree to coordinate services with the client’s other advisers and LFG may agree to cover
some or all of the fee for that adviser’s advice or service on behalf of the client. The specific annual fee schedule is identified
11 Larson.com
03/13/2026
in the contract between LFG and each client. Discounts, not generally available to advisory clients, may be offered to family
members and friends of our associated persons.
We encourage you to reconcile our invoices with the statement(s) you receive from the qualified custodian. If you find any
inconsistent information between our invoice and the statement(s) you receive from the qualified custodian, call our main
office number located on the cover page of this brochure.
DEFINED BENEFIT AND DEFINED CONTRIBUTION CONSULTING SERVICES FEES
Fees for Defined Benefit and Defined Contribution Consulting Services are based on a percentage of assets under
advisement, according to the following schedule:
Assets Under Management Annual Fee
$0 - $250,000 1.75%
$250,001 - $500,000 1.50%
$500,001 - $750,000 1.25%
$750,001 - $1,000,000 1.00%
$1,000,001 - $2,000,000 0.90%
$2,000,001 - $3,000,000 0.80%
$3,000,001 - $5,000,000 0.70%
$5,000,001 and above Negotiable
Plan sponsors are invoiced as agreed upon, in advance monthly or at the beginning of each calendar quarter.
FINANCIAL PLANNING FEES
For financial planning services, we charge either an hourly basis or a per plan basis (fixed fee). You and your
Representative will together determine which billing method will be used. Our hourly rate ranges from $75 to $300 and is
negotiable based on a variety of factors including, but not limited to, the complexity of your financial situation and the
scope of services provided. The hourly fee will be disclosed to you prior to services being provided and will also be
included in the client agreement. An estimate of the number of hours needed to complete the requested services will also
be provided to you. If more time is needed to complete the requested services than originally estimated, the IAR will not
proceed with any additional work until we receive permission from you.
Our fixed fee generally ranges from $1,500 to $20,000 and is negotiable based upon a variety of factors including, but not
limited to, the complexity of your financial situation and the scope of services provided. The fee will be disclosed to you
prior to services being provided and will also be included in the client agreement.
Financial planning fees may be payable in advance, or upon completion of the services or a combination payment. If you
elect a combination payment, your IAR will have the sole discretion to determine the amount of the retainer (up to half the
agreed upon fee). The retainer will be due at the time of signing the client agreement with the remainder due upon
... |
| Account Minimums and Types of Clients — Form ADV Part 2A (3/13/2026) [Brochure] |
|---|
ITEM 7 | TYPES OF CLIENTS
We provide investment advice to the following types of clients:
• Individuals (other than high net worth individuals)
• High net worth individuals
• Pension and profit-sharing plans (other than plan participants)
• Charitable organizations
• Corporations or other entities not listed above |
| Sector | Form 13F Holdings | Value ($B) | |
|---|---|---|---|
| Nvidia Corp | 0.1 | ||
| Apple Inc | 0.1 | ||
| Amazon Com Inc | 0.1 | ||
| Applied Materials Inc /DE | 0.0 | ||
| Microsoft Corp | 0.0 | ||
| Broadcom Inc | 0.0 | ||
| Alphabet Inc | 0.0 | ||
| Alphabet Inc | 0.0 | ||
| Holdings by Sector ($B) |
|---|
| AUM Breakdown | Accounts | AUM ($B) |
|---|---|---|
| By Client Type | ||
| (a) Individuals (other than high net worth individuals) | 3,218 | 1.0 |
| (b) Individuals (high net worth individuals) | 1,719 | 4.4 |
| (c) Banking or thrift institutions | 0 | 0.0 |
| (d) Investment companies | 0 | 0.0 |
| (e) Business development companies | 0 | 0.0 |
| (f) Pooled investment vehicles | 0 | 0.0 |
| (g) Pension and profit sharing plans | 13 | 0.0 |
| (h) Charitable organizations | 5 | 0.0 |
| (i) State or municipal government entities | 0 | 0.0 |
| (j) Other investment advisers | 0 | 0.0 |
| (k) Insurance companies | 0 | 0.0 |
| (l) Sovereign wealth funds and foreign official institutions | 0 | 0.0 |
| (m) Corporations or other businesses not listed above | 6 | 0.0 |
| (n) Other | 0 | 0.0 |
| Total | 25,926 | 5.5 |
| By Discretionary | ||
| Discretionary | 22,722 | 4.8 |
| Non-Discretionary | 3,204 | 0.6 |
| Total | 25,926 | 5.5 |
| By Non-United States Persons | ||
| Non-United States Persons | 0.0 | |
| United States Persons | 5.5 | |
| Total | 25,926 | 5.5 |
| EDGAR Form | CIK | 2011 - 2026 |
|---|---|---|
| 13F-HR | [0001731061] |
| Firm Profile (Form ADV) | |
|---|---|
| Discretionary AUM | $0.3B |
| Serves | Institutional, Retail |
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