Private Portfolios Inc

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Private Portfolios Inc
CRD #111905
SEC #801-110209
CIK #
AUM 293.5 M (2026-01-15)
Employees 3 (67% Investors, 67% Brokers)
Fees
Minimum
Phone650-548-9800
Address424 North San Mateo Drive
San Mateo, CA 94401-2491
Source [IAPD] [Website] [LinkedIn] [Facebook]
Total AUM ($M)
3002401801206002010201520212027
Fees and Compensation — Form ADV Part 2A (8/10/2026) [Brochure]
Item 5 – Fees and Compensation.

Advisor Directed Brokerage Arrangement – Osaic Wealth
Clients choosing to implement our advice are free to select any broker they wish and are so informed. If
clients wish to have our advisor representatives implement the advice in their capacity as registered
representative or through one of the Wealth Management Platform sponsored by VISION2020 as detailed
in Item 5 – Fees and Compensation, then our advisor representatives’ broker/dealer, Osaic Wealth, will
be used.

Private Portfolios, Inc.                                                                       Disclosure Brochure

Not all investment advisors require the use of a particular broker/dealer. Some investment advisors allow
their clients to pick which broker/dealer the client uses. However, in order to provide efficient services
and based on the arrangement with Osaic Wealth, Private Portfolios requires the use of Osaic Wealth
when opening an account through our firm’s programs.

Advisor representatives of Private Portfolios are registered representatives of Osaic Wealth and are
required to use the services of Osaic Wealth and Osaic Wealth’s approved clearing broker-dealers when
acting in their capacity as registered representatives. Osaic Wealth serves as the introducing broker-
dealer. All accounts established through Osaic Wealth will be cleared and held through National
Financial Services, LLC. Osaic Wealth has a wide range of approved securities products for which Osaic
Wealth performs due diligence prior to selection. Osaic Wealth’s registered representatives are required
to adhere to these products when implementing securities transactions through Osaic Wealth.
Commissions charged for these products may be higher or lower than commissions clients may be able
to obtain if transactions were implemented through another broker/dealer. Because the advisor
representatives of Private Portfolios are also registered representatives of Osaic Wealth, Osaic Wealth
provides compliance and supervision support to the advisor representatives of Private Portfolios. In
addition, Osaic Wealth also provides the advisor representatives of Private Portfolios, and therefore
Private Portfolios, with back-office operational, technology, and other administrative support.

Economic benefits are provided by Osaic Wealth to Private Portfolios that will not be provided if the client
selects another broker/dealer or account custodian. These benefits include, but are not necessarily
limited to negotiated costs for transaction implementation, a dedicated trade desk that services Osaic
Wealth participants exclusively, a dedicated service group and an account services manager dedicated to
our firm’s accounts, access to a real-time order matching system, electronic download of trades, balances
and position information, access to an electronic interface with the account custodian’s software,
efficiencies achieved in utilizing integrated front and back office technology systems, duplicate and
batched client statements, confirmations and year-end reports. All of these benefits are provided to
Private Portfolios’ clients as part of the WMP trading platform.

Trading Policy
Our trading policy is to implement all client orders on an individual basis. Therefore, we do not aggregate
or “block” client transactions. The WMP platform technology provides the ability to upload multiple trades
in multiple accounts, which are then executed individually to each client account. Considering the types
of investments we hold in advisory client accounts, we do not believe clients are hindered in any way
because we trade accounts individually. This is because we develop individualized investment strategies
for clients and holdings will vary. Further, the investments we are responsible for trading in client
accounts are typically limited to mutual funds, ETFs, and other broadly traded positions. Our strategies
are primarily developed for the long-term and minor differences in price execution are not material to our
overall investment strategy.
Account Minimums and Types of Clients — Form ADV Part 2A (8/10/2026) [Brochure]
Item 7 – Types of Clients

Private Portfolios, Inc. generally provides investment advice to the following types of clients:

     •     Individuals
     •     Pension and profit sharing plans
     •     Trusts, estates and charitable organizations
     •     Corporations and business entities other than those listed above

Private Portfolios, Inc.                                                                     Disclosure Brochure

Minimum Investment Amount Guidelines

          Private Portfolios, Inc. recommends a minimum investment amount of $500,000 for establishing
           and maintaining an WMP Account. Under certain circumstances, accounts below $500,000 will
           be considered and may be accepted at the sole discretion of Private Portfolios Inc.
AUM Breakdown Accounts AUM ($M)
By Client Type
(a) Individuals (other than high net worth individuals) 175 109.3
(b) Individuals (high net worth individuals) 84 180.8
(c) Banking or thrift institutions 0 0.0
(d) Investment companies 0 0.0
(e) Business development companies 0 0.0
(f) Pooled investment vehicles 0 0.0
(g) Pension and profit sharing plans 8 2.7
(h) Charitable organizations 0 0.6
(i) State or municipal government entities 0 0.0
(j) Other investment advisers 0 0.0
(k) Insurance companies 0 0.0
(l) Sovereign wealth funds and foreign official institutions 0 0.0
(m) Corporations or other businesses not listed above 0 0.0
(n) Other 0 0.0
Total 454 293.5
By Discretionary
Discretionary 454 293.5
Non-Discretionary 0 0.0
Total 454 293.5
By Non-United States Persons
Non-United States Persons 0.0
United States Persons 293.5
Total 454 293.5
Firm Profile (Form ADV)
Discretionary AUM$0.1B
ServesInstitutional, Retail, Research
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