Formidable Asset Management LLC

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Formidable Asset Management LLC
CRD #167555
SEC #801-77975
CIK #0001592613
AUM 903.0 M (2026-03-31)
Employees 21 (67% Investors, 0% Brokers)
Fees
Minimum
Phone513-655-5566
Address221 E 4th Street
Cincinnati, OH 45202
Source [IAPD] [EDGAR] [Website] [Twitter] [LinkedIn] [Facebook]
Total AUM ($M)
100080060040020002010201520212027
In the News
Tue, 30 Jun 2026 Intel Corporation $INTC Shares Sold by Formidable Asset Management LLC — MarketBeat
Fees and Compensation — Form ADV Part 2A (3/31/2026) [Brochure]
ITEM 5. Fees and Compensation
A. Advisory Fees and Billing
    PORTFOLIO MANAGEMENT SERVICES
    Formidable Asset Management will assess a management fee (the “Management Fee”) to
    provide discretionary and non-discretionary portfolio management services. The
    management fee is an annual fee based on a percentage of the client’s assets under
    management.
    Clients are assessed an annual Management Fee ranging from 0.50% to 2.00% (per
    annum). The Management Fee is billed quarterly in advance. The fees are based on the
    level of complexity involved in managing the client’s assets.

    The Management Fee will be calculated and charged on a quarterly basis, in advance,
    based upon the market value of a client’s assets on the last day of the previous quarter,
    depending on the amount of assets under management, related accounts, or other
    relevant factors.
    The payment of fees will be debited from the client’s account in accordance with the IA
    Agreement, and are paid by the qualified custodian holding the client’s funds and

securities. Payment of portfolio management fees will be made directly from the client
account by the custodian provided that the following requirements are met:

         •   The client provides written authorization permitting the fees to be paid
             directly from client’s account held by the custodian. The Firm does not have
             access to client funds for payment of fees without client consent in writing.
             Under certain circumstances and upon request by the client, a direct
             bill/invoice will be sent to the client.
         •   The custodian agrees to provide the client a statement, at least quarterly,
             indicating all amounts dispersed from the account including the amount of
             the Management Fee paid directly to the Firm.
Formidable Asset Management reserves the right to discount fees based on the needs
and circumstances of clients. All of the above-referenced fees are negotiable.
Management Fees and services are separate and distinct from financial planning fees and
services.
Formidable Exchange Traded Funds
For serving as the investment adviser to the Formidable Funds, each Fund will pays
Formidable a management fee at an annual rate stated in the table below, based on the
daily average net asset value of the portfolio. Fund investors may also be subject to
additional fees and expenses which are more fully explained in respective Fund
prospectuses.

   •   Formidable ETF 1.19%
   •   Formidable Fortress ETF 0.89%
   •   Formidable Dividend and Income ETF 0.90%
Client Investments - Formidable ETFs
Under normal circumstances and in accordance with the established Investment Plan and
risk tolerance of certain of the Formidable Asset Management’s clients, the Firm may
recommend investments in the Formidable ETFs. Clients investing in the Funds will be
subject to both the Fund’s management fees (which are payable to Formidable Asset
Management as adviser to the Funds and set forth above) and the Firm’s portfolio
management fees. The receipt of additional compensation from the Funds provides an
incentive for Formidable Asset Management to invest client assets in the Funds. This
potential conflict of interest is disclosed to clients in this Form ADV. The fees charged for
portfolio management services, together with fees paid to Formidable Asset Management
indirectly through the Funds, may be higher than the fees charged by other investment
advisers for similar investment advisory services. Clients may also independently invest
in Fund shares through other financial services firms/broker- dealers.
ERISA Accounts
In order to comply with ERISA Prohibited Transaction Exemption 77-4, the Firm waives
that portion of the fees otherwise payable to Formidable Asset Management as a portfolio
management fee, to the extent that assets are invested in the Fund. Formidable Asset
Management is paid an investment advisory fee by the Fund, which includes advisory fees
based on assets of retirement participants invested in the Fund. As a result, retirement

  participants invested in the Fund pay only one advisory fee, based on the underlying
  investment advisory fees paid by the Fund.
  Formidable Model Portfolio Service – Subscription Service:
  Formidable Asset Management does not charge an overlay fee for use of the Formidable
  Model Portfolio Service (The Formidable Series). While no overlay fee is charged for the
  service, Formidable ETFs are included in the model portfolios. In this case, the Firm will
  receive the normal management fee for those assets invested in the Funds as described in
  the Fund’s prospectus. Subscribers accessing The Formidable Series models through a
  Third-Party Platform may be charged a fee from the platform provider that is separate
  and distinct from any management fee collected by Formidable Asset Management for
  investments in Formidable ETFs.
  FINANCIAL PLANNING AND CONSULTING SERVICES
  Financial planning and consulting fees are negotiable between the client and
  Formidable Asset Management; however Formidable Asset Management typically
  charges an hourly fee of $250. The hourly fee is negotiable depending on the scope and
  complexity of the plan, the client’s situation and objectives. An estimate of the total
  time/cost will be determined at the start of the advisory relationship. In limited
  circumstances, the time/cost could potentially exceed the initial estimate. In such cases,
  the Firm will notify the client and may request that the client approve the additional fee.
  All consulting fees are due upon completion of services.
  Formidable Asset Management may waive or lower these fees where the client has
  engaged Formidable Asset Management for other advisory services or for such other
  reasons as determined by the Firm in its discretion. Clients are not obligated to implement
...
Account Minimums and Types of Clients — Form ADV Part 2A (3/31/2026) [Brochure]
Item 7.       Types of Clients
   Formidable Asset Management provides discretionary and non-discretionary asset
   management services to different types of clients. The Firm generally provides advice to
   individuals seeking diversification of assets through specialized allocation strategies. The
   Firm provides advisory services to the following types of clients: individuals; high net
   worth individuals; pooled investment vehicles; pension and profit-sharing plans;

   corporations; and other investment advisers. Formidable Asset Management provides
   asset and portfolio management services to other Registered Investment Companies and
   Registered Investment Professionals as described above.
   Formidable Asset Management does not require the client to have a minimum
   investment amount to open and/or to maintain an account with it.
Sector Form 13F Holdings Value ($M)
Apple Inc 45.2
Procter & Gamble Co 36.5
Nvidia Corp 24.8
Microsoft Corp 17.6
Facebook Inc 14.5
Alphabet Inc 12.0
Lilly Eli & Co 10.7
Amazon Com Inc 8.6
J P Morgan Chase & Co 8.1
Tesla Motors Inc 7.7
View All
Holdings by Sector ($M)
70056042028014002011201620212027
Type Form D Funds Date Sold AUM
HF The Formidable Fund LP [2014-10-22] 4.5 M 1.8 M
Filed 2018-05-04 (D/A) · Exemption 506(b), 3(c), 3(c)(1) · Remaining Indefinite · Duration More than one year · Net Assets Decline to Disclose
AUM Breakdown Accounts AUM ($M)
By Client Type
(a) Individuals (other than high net worth individuals) 674 230.4
(b) Individuals (high net worth individuals) 203 626.1
(c) Banking or thrift institutions 0 0.0
(d) Investment companies 2 39.8
(e) Business development companies 0 0.0
(f) Pooled investment vehicles 1 1.8
(g) Pension and profit sharing plans 5 1.0
(h) Charitable organizations 5 1.8
(i) State or municipal government entities 0 0.0
(j) Other investment advisers 0 0.0
(k) Insurance companies 0 0.0
(l) Sovereign wealth funds and foreign official institutions 0 0.0
(m) Corporations or other businesses not listed above 10 2.1
(n) Other 0 0.0
Total 2,196 903.0
By Discretionary
Discretionary 2,187 902.3
Non-Discretionary 9 0.7
Total 2,196 903.0
By Non-United States Persons
Non-United States Persons 0.0
United States Persons 903.0
Total 2,196 903.0
Form D Directors Role # Filings # Firms 2011 - 2026
William Brown Executive Officer 68 4
The Formidable Capital Management LLC Promoter 1 1
Benjamin Blemker Jr Executive Officer 1 1
Formidable Capital Management LLC Promoter 1 1
EDGAR Form CIK 2011 - 2026
13F-HR [0001592613]
SC 13D [0001592613]
SC 13G [0001592613]
Form 13D/13G Filer Form 13D/13G Subject Filed
Formidable Asset Management LLC Flux Power Holdings Inc [2023-10-31]
Formidable Asset Management LLC Flux Power Holdings Inc [2020-10-21]
Formidable Asset Management LLC Adcare Health Systems Inc [2015-08-14]
Firm Profile (Form ADV)
Discretionary AUM$0.2B
ServesInstitutional, Retail
Fund TypesHedge Fund
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