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| GFI Investment Counsel Ltd
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| CRD # | 332720 |
| SEC # | 801-131626 |
| CIK # | 0001688774 |
| AUM | 1,754.3 M (2026-03-11) |
| Employees | 20 (35% Investors, 0% Brokers) |
| Fees | |
| Minimum | |
| Phone | 416-488-8825 |
| Address | 45 St Clair Avenue West, Toronto Ontario, Canada |
| Source | [IAPD] [EDGAR] [Website] [LinkedIn] |
| Total AUM ($M) |
|---|
| Fees and Compensation — Form ADV Part 2A (3/11/2026) [Brochure] |
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ITEM 5: FEES AND COMPENSATION
Compensation for Services
Investment management fees are billed quarterly in arrears on a pro-rated basis based on the
fair market value of the assets in the client’s portfolio. These advisory fees are deducted
directly from the client’s account. The following fee schedule is generally used to calculate the
amount of the investment management fee:
Size of Account Management Fee*
First $2,000,000 1.35%
Next $2,000,000 to $5,000,000 1.00%
Next $5,000,000 to $20,000,000 0.75%
Over $20,000,000 0.60%
The annual management fee rate may be negotiable in certain cases depending upon the client
tenure, size of account, and other factors.
Financial Planning
The Firm provides financial planning services to asset management clients on a complementary
basis. As a result, the Firm does not charge a separate fee for financial planning services.
GFI Investment Counsel Ltd.
Form ADV Part 2A March 11, 2026
Third-Party Fees
While the firm is responsible for the payment of certain third-party fees (i.e. custodian fees),
trading commissions and transaction fees charged by the trading broker are paid by clients.
These transaction fees are separate and distinct from the fees and expenses charged by the
Firm.
Where a client is invested in ETFs and other pooled investment vehicles, and where they may
be directly and indirectly paying two levels of advisory fees: one layer of fees and expenses at
the fund level and one layer of advisory fees to the Firm, the Firm may exclude these
investment vehicles in the calculation of its advisory fees to the Firm so as to not double charge
the client.
Prepayment of Fees
The Firm does not charge any advisory fees in advance.
Outside Compensation
Neither the Firm nor its supervised persons accept any compensation for the sale of securities
or other investment products with regard to U.S. clients, including asset-based sales charges or
services fees from the sale of mutual funds. |
| Account Minimums and Types of Clients — Form ADV Part 2A (3/11/2026) [Brochure] |
|---|
ITEM 7: TYPES OF CLIENTS The Firm provides investment advisory services to generally individuals, including high net worth individuals, families, foundations, trusts, and corporations. GFI Investment Counsel Ltd. Form ADV Part 2A March 11, 2026 The Firm generally has a minimum account size of $2 million (CDN), which may be waived based on certain factors, such as the alignment of investing strategies, the amount of client assets, or the expected longevity of the client relationship. |
| Sector | Form 13F Holdings | Value ($M) | |
|---|---|---|---|
| Hilton Worldwide Holdings Inc | 75.6 | ||
| Ferguson Enterprises Inc /DE/ | 61.3 | ||
| MSCI Inc | 58.8 | ||
| Visa Inc | 58.7 | ||
| American Express Co | 57.4 | ||
| Microsoft Corp | 52.6 | ||
| Moodys Corp /DE/ | 52.6 | ||
| Aon Corp | 50.8 | ||
| Sherwin Williams Co | 46.4 | ||
| Roper Industries Inc | 45.2 | ||
| View All | |||
| Holdings by Sector ($M) |
|---|
| AUM Breakdown | Accounts | AUM ($M) |
|---|---|---|
| By Client Type | ||
| (a) Individuals (other than high net worth individuals) | 537 | 109.6 |
| (b) Individuals (high net worth individuals) | 222 | 556.7 |
| (c) Banking or thrift institutions | 0 | 0.0 |
| (d) Investment companies | 0 | 0.0 |
| (e) Business development companies | 0 | 0.0 |
| (f) Pooled investment vehicles | 2 | 154.5 |
| (g) Pension and profit sharing plans | 0 | 0.8 |
| (h) Charitable organizations | 5 | 21.7 |
| (i) State or municipal government entities | 0 | 0.0 |
| (j) Other investment advisers | 0 | 0.0 |
| (k) Insurance companies | 0 | 0.0 |
| (l) Sovereign wealth funds and foreign official institutions | 0 | 0.0 |
| (m) Corporations or other businesses not listed above | 293 | 911.0 |
| (n) Other | 0 | 0.0 |
| Total | 5,833 | 1,754.3 |
| By Discretionary | ||
| Discretionary | 5,826 | 1,544.8 |
| Non-Discretionary | 7 | 209.4 |
| Total | 5,833 | 1,754.3 |
| By Non-United States Persons | ||
| Non-United States Persons | 1,730.9 | |
| United States Persons | 23.4 | |
| Total | 5,833 | 1,754.3 |
| EDGAR Form | CIK | 2011 - 2026 |
|---|---|---|
| 13F-HR | [0001688774] |
| Firm Profile (Form ADV) | |
|---|---|
| Discretionary AUM | $1.5B |
| Serves | Institutional, Retail |
| LEI | 5493002TK7PEP7TNNY52 |
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